Track attendee lists, manage speaker profiles, and update sponsor pipelines in an AI-powered event management CRM built with AI to fit your workflow.


Customize an event management CRM that looks sleek and modern out of the box. Add only the features you need, and iterate as your team's workflows evolve.





Connect attendee spreadsheets, sponsor trackers, and session schedules with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your business.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give different team members tailored access and dashboards, so planners see sessions while sales teams see sponsor pipelines.
Give different team members tailored access and dashboards, so planners see sessions while sales teams see sponsor pipelines.
Streamline your processes with Softr Workflows. Trigger native notifications for guest outreach or status changes to keep event operations running smoothly.
Access and update your event management CRM on the go. All apps are mobile-ready out of the box for on-site event coordination.
Use Google, email, or SSO logins to give your event team fast, secure access—no IT tickets needed for credential management.
Keep attendee and sponsor data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your tool.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your event management CRM in minutes with AI. No dev time needed—just describe your registration needs.

Add features like ticket sales dashboards or session scheduling as your event needs evolve—no rebuild needed.

Start with a CRM, then add partner portals, session planners, or forms—all in one place, with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




An event management CRM is a secure space where your event planning team or clients can log in to access critical information, like guest lists, venue contracts, vendor forms, and production timelines. It keeps all attendee communication and logistics in one place, so you don't have to rely on back-and-forth emails or fragmented spreadsheets. This makes it easier to stay organized during the planning process and provide a better experience for stakeholders.
Softr is the first AI-native platform for building business software. It makes it easy to build an event management CRM that fits the way your planning workflow operates. You can describe your specific needs—like tracking RSVPs or managing speaker bios—to the AI Co-Builder to instantly generate your database, pages, and logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, HubSpot, and more. You have full control to adjust the event dashboard visually, decide which team members see specific budget data, and brand it to match your agency. It's quick to get up and running, simple to update for new seasons, and flexible enough to grow with your production scale.
You can include a wide range of features in your event management CRM, depending on what your planning workflow looks like. A great event management CRM app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let staff query attendee data conversationally, or set up Database AI Agents to summarize session feedback or perform vendor background research.
- Vibe Coding Blocks – Build complex, custom UI elements—like a dynamic floor plan or seat mapper—using the AI Code block to "vibe code" exactly what you need.
- Softr Workflows – Build native automations (like an automatic email confirmation when a ticket is sold) that trigger notifications or sync data whenever a guest record is updated.
- User Portals & Logins – Securely manage access so each event planner only sees their assigned sessions or specific vendor contracts.
- Forms & Data Collection – Capture information with custom registration forms, speaker abstract uploads, and conditional logic for dietary requirements.
- Dashboards & Charts – Visualize your event management CRM performance and ticket sales metrics with real-time charts and revenue summaries.
- Lists & Advanced Filtering – Display and manage your data with searchable tables for guest lists, kanban boards for task tracking, and detailed venue profiles.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom? Use the Vibe Coding block to generate a tailored component with AI. And if your production needs change, it's easy to update the platform later.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" an event management CRM in Softr by simply describing your requirements—such as a multi-day itinerary or a VIP check-in system—to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like user authentication, event database logic, and security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code scripts. You describe it, Softr builds it, and it’s ready for your event team or clients instantly.
Yes. You can manage multiple planning teams or departments in a single system. Each user only sees the event content and logistics data assigned to them, based on their login and role. This is useful for large agencies, corporate event departments, or any organization working with multiple external vendors and internal stakeholders.
Yes, you can. You don't need to bring your guest or venue data from somewhere else to start building with Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with any event application you build.
But if you already have attendee data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. You can also use the REST API connector to bring in data from ticket platforms. Either way, you have full control over how your event management CRM data is structured and displayed.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps, offering the highest performance, instant automation triggers for guest registration, and a lightning-fast experience because the event data is native to the platform.
If you already have your data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same app—so your event management CRM could pull in records from Softr Databases and billing data from HubSpot at once. Most sources support real-time, two-way sync, so any changes in your app or data source stay in sync automatically.
Yes, Softr gives you full control over how users experience your event management CRM. You can customize the layout, navigation, and content to match your planning workflow. Each page or block can be shown or hidden based on who's logged in, so every coordinator sees only the sessions relevant to them.
You can also set up different user roles, such as event manager, volunteer, or diamond sponsor—and define exactly what each role can view or edit. For example, volunteers can see only the check-in list, while managers can handle all budget records. You can also create personalized views by filtering data based on the logged-in user.
This level of customization is especially useful when you're managing multiple events, vendor teams, or regional projects in the same app. It helps keep the experience clean, secure, and tailored to each production role.
Yes, you can fully white-label your event management CRM in Softr. You can use your own logo, event brand colors, fonts, and a custom domain to make the system feel like a native tool for your agency. You can also remove all Softr branding, so your clients and sponsors only see your company's identity throughout the login and planning experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your event management CRM. You can adjust colors, fonts, spacing, and page structure to match your event's theme. You can also choose how each planning page is laid out, decide which blocks go where, and set what different staff members see when they log in.
To display your event logistics, you can add different types of blocks depending on what you need:
- Table blocks – to show structured data like guest registries, vendor invoices, or gear lists
- List or Card blocks – to highlight things like speaker profiles, session descriptions, or venue maps
- Detail View – to show one record at a time, like a specific attendee's registration profile
- Forms – for registration and staff onboarding
- Charts – to show ticket sales and budget insights
- Calendar blocks – to display event schedules or build-out deadlines
If your schedule or design needs change later, it's easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All sensitive event data is encrypted in transit (TLS) and at rest, and your apps are hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see invitation lists and contract details. You can set up role-based permissions, manage users directly within your data source, set visibility rules, and apply global restrictions to protect sensitive billing data across your entire app.
For apps using Softr Databases, your data is stored in Softr's secure environment, with all data hosted in Europe (Germany) and SOC 2 Type II compliance. For apps connected to external data sources like Airtable, Notion, or SQL, Softr doesn't store your data—it just displays it in real time based on your access settings. You're always in control of your event management CRM data.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile, custom code that is hard to maintain or secure—Softr builds your event management CRM on top of a stable, business-grade foundation.
We handle the "boring 80%" (like participant authentication, secure file hosting for contracts, and granular permissions) natively, so you don't have to. This solves the "Day Two" problem of AI: you get the speed of instant generation without the headache of managing raw, unreliable code. Your app is secure, scalable, and ready for your production team or clients to use for live events from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile scripts, or traditional event management CRM tools that offer fixed, rigid features, Softr's AI Co-Builder creates custom apps on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your attendee database, tracking app, and logistics logic in minutes, then use visual controls for precise editing of the schedule or layout. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, permissions, and hosting) already built-in. It's designed for non-technical event planners who want to move from event concept to a custom production tool on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your event management CRM to the rest of your tech stack. You can automate tasks using Softr Workflows, like sending registration triggers, or sync with tools like Stripe for ticket payments and Intercom for guest support. Softr also supports REST API and webhooks for more advanced workflows with tools like Zapier.
Whether you need to send guest data to a mailing system, trigger automations based on VIP check-ins, or display session info from other scheduling tools, you can build it into your event management CRM, without writing code.
Describe what you need. Softr's AI builds your custom event management CRM in minutes.