Softr vs. Retool
Is Retool too dev-heavy for your team? Try Softr, the easiest way to build custom business apps without code.



The #1 Retool alternative for business apps
Build scalable, full-stack apps on real business data—with predictable pricing and full control as you grow.
Faster to build, easier to maintain.
Retool often requires SQL, JavaScript, and custom queries for UI logic and permissions. Softr gives non-technical teams data source connections, visual building blocks, and flexible layouts to build apps without devs.
Built for both internal and external users.
Retool focuses on internal tools where external logins, onboarding, and permissions must be engineered manually. Softr is designed for both internal tools and external-facing apps like client and partner portals.
Predictable pricing without per-seat costs.
Retool charges per internal and end user, which becomes costly as teams expand. Softr offers generous user limits and no per-seat pricing, making it more affordable as your apps and workflows scale.
Why businesses are choosing Softr over Retool
Modern layouts out of the box
Retool apps look and feel like internal tools unless customized with code. Softr offers modern building blocks and flexible layouts that work for both internal business apps and client-facing portals.

Easier permissions and access control
Retool needs custom SQL or JavaScript for row-level filtering or gated content. Softr gives you custom user groups, granular permissions, and conditional filters, making it easy to control exactly who sees what.

Built-in user management
Retool requires you to build login, signup, password, and onboarding flows manually. Softr provides utility pages for authentication, user groups, and custom onboarding right out of the box.

Stronger native data integrations
Retool connects to any tool but requires writing queries. Softr offers its own databases, plus 15+ external data sources integrations—so you can build on top of existing data and combine multiple sources.

Advanced conditional forms
Retool can support forms, but requires custom workflows or plugins. Softr’s multi-step, conditional forms work natively with your data and are ideal for applications, onboarding, requests, and approvals.

Easier, more visual workflows
Retool Workflows assume scripting knowledge. Softr Workflows offer a clean visual builder with triggers, actions, and AI Agents—plus, an AI Co-builder that can generate workflow steps for you.

Vibe coding and AI to build faster
Vibe coding in Softr lets you generate custom tools and UIs from a prompt—inside a real app. Vibe-coded blocks connect to live data, support CRUD actions, follow data permissions, and include version history.

See how Softr compares to Retool
Deciding between Retool and Softr? With Softr, you get more ease of use and flexibility with faster performance—and a better price.
Functionalities | Softr | Retool |
|---|---|---|
Ease of use | Visual, no-code builder with vibe coding option | Requires SQL and JavaScript to customize |
Design flexibility | Modern blocks, flexible layouts | Admin-style UI that's hard to customize |
Data sources | Native databases plus 15+ external data sources | Connects to most databases, but requires more setup |
Permissions & access | Custom user groups, granular permissions, and global data restrictions | Manual logic required |
External users | Supports secure access for external users (e.g. clients or partners) | Built for internal users |
Forms | Multi-step forms with conditional logic | No built-in forms; JavaScipt required |
Workflow automation | Built-in workflows (includes app UI triggers) | Yes, but code-heavy |
AI Agents | AI Agents for databases and workflows | AI agents (developer driven) |
Mobile experience | Responsive web apps with PWA support | Requires dev |
Pricing model | No per-seat pricing on paid plans | Per-seat pricing (for both internal and end users) |
Go from zero to app, incredibly fast
Connect to your data in seconds
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Customize layout and logic
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Publish and launch
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.














Frequently asked questions
Retool is built for developers who want to create internal tools with SQL, JavaScript, and custom logic. Softr is a full-stack AI platform designed for portals and internal tools, offering visual and AI-powered app building, databases, workflow automation, and native authentication without coding.
Yes. Softr is entirely no-code and designed for operators, business teams, and non-technical builders who want to build apps on top of their existing data (Airtable, Google Sheets, Notion, HubSpot, SQL, and more).
Retool is a low-code platform that requires developers to build and maintain apps using SQL, JavaScript, and custom queries.
Most teams find Softr significantly more cost-effective because it doesn't run on a per-user pricing model. Retool’s seat-based model—which charges both per internal user and per end user—becomes expensive as teams or usage grows.
Softr's Workflows are also more cost-effective, with more generous workflow run limits than Retool on most paid plans.
Yes. Softr includes native authentication, custom user groups, onboarding flows, and granular permissions that are perfect for clients, partners, and other external business users.
Retool requires custom engineering for external access, and wasn't built to support tools like client, partner, or vendor portals.
Softr offers modern layouts, native data integrations, and granular permissions that make it ideal for portals, CRMs, project trackers, and other internal tools. Retool excels for technical internal apps, but require significantly more time and effort to build and maintain.
Yes. If your app is centered around business data—customers, projects, deals, inventory, tasks—you can connect Softr directly to external sources like Airtable or SQL, or import your existing data into Softr Databases via CSV. Many teams move to Softr to reduce ongoing development overhead and the cost of multiple tools.
Teams build CRMs, client portals, partner hubs, dashboards, onboarding systems, internal tools, and multi-page business apps connected to Airtable, databases, and external APIs.
