Top 80 growth tools for your business

Anush Bichakhchyan • Updated on Dec 11, 2021 • 23 min read

Growth hacking is one of the many marketing strategies. It's an umbrella term that is focused on the growth of the business. The main goal of growth tools and techniques is to gain more customers, optimize their experience with the product, and boost conversion. Growth hacking strategies address different aspects of marketing such as content marketing, advertising, product marketing, and so on. Moreover, each segment has its tactics and relevant growth tools. We have prepared the most comprehensive list of growth tools that will help you build a robust marketing campaign and promote sales.

Customer acquisition 

qwir landing page

Qwilr is a universal growth tool for creating marketing and sales documents in new, more attractive formats, like webpages instead of PDF files. Those web pages can be easily integrated with CRM, chatbots, and accounting tools. Integrated analytics helps to track conversions and customer reach out. 


Top Benefits

  • Seamless experience across platforms
  • E-signature integration
  • CRM integration
  • Engagement tracking


Pricing

  • Business - $66/mo
  • Enterprise - $490/mo


softr landing page

Softr is another popular customer acquisition tool for building no-code web apps in a short amount of time. The platform is also used to create multi-page marketing sites, attractive landing pages, and two-sided marketplaces to capture leads. Take a look at how LetterHunt has managed to build a responsive and beautiful web app that helped boost their customer engagement and conversions.


Top benefits

  • Building professional web app on Airtable without coding
  • Resource directories
  • Templates and pre-built blocks for customization


Pricing

  • Free - $0
  • Basic - $49/mo
  • Professional - $139/mo
  • Business - $269/mo


hello bar landing page

This growth tool for free lead generation adds working CTAs at the top of the website to increase engagement. The tool along with its WordPress plugin is a simple yet effective way to grow a mailing list, get interactions, and track leads.


Top Benefits

  • Design barcodes, pop-ups, and ads
  • A/B testing
  • Customizable interface


Pricing

  • Starter - $0, Free forever
  • Growth - $29/mo
  • Premium - $49/mo
  • Elite - $99/mo
OptinMonster Exit-Intent landing page

OptinMonster’s Exit-Intent is one of the best growth hacking tools for lead generation, allowing to create interactions with visitors when they are about to leave. Unlike traditional CTAs, OptinMonster’s Exit-Intent tool builds messages to show them when closing the tab. 


Top Benefits

  • Monitors movements of visitors
  • Reduces cart abandonment
  • Conversion analytics


Pricing

  • Basic - $9/mo
  • Plus - $19/mo
  • Pro - $29/mo
  • Growth - $49/mo


HubSpot Marketing landing page

HubSpot is one of the top growth tools tackling different business growth challenges (both internal and external) and applicable within diverse growth hacking techniques. In the context of conversion acquisition and inbound marketing, the tool helps build relationships with customers and develop marketing strategies.


Top Benefits

  • Social media integration
  • Library of top-notch resources for inbound marketing
  • Email marketing, marketing analytics, landing page management


Pricing

  • Starter $45/mo
  • Professional - $800/mo
  • Enterprise - 3200/mo


Moz Po landing page

Moz Pro is an all-in-one growth hacking tool for digital marketers to investigate users, conduct competitor analysis, gather inbound link metrics, reveal productivity gaps, and develop new marketing strategies to tackle the bottlenecks. 


Top Benefits

  • Site audit with backlink analysis, 
  • Keyword research, and rank tracking
  • Google and Firefox extensions


Pricing

  • Standard - $99/mo
  • Medium - $179/mo
  • Large - $249/mo
  • Premium - $599/mo
Wunderkind landing page

Formerly Bounce Exchange, the Wunderkind growth tool with behavioral automation technology, promises to track and reduce bounce rate. The tool uses patented exit technology to track the users that leave the website and reveal the reasons. 


Top Benefits

  • Multichannel marketing
  • Real-time messaging
Unbounce landing page

This tool helps marketers create, publish, and run A/B tests for landing pages without the technical team’s support. Moreover, the users can target particular visitors with CTAs and analyze behavior.


Top Benefits

  • 100+ templates with drag-and-drop landing page builder
  • Unlimited domains
  • Integration with Zapier, HubSpot, WordPress, Salesforce, and more


Pricing

  • Launch - $72/mo
  • Optimize - $108/mo
  • Accelerate - $180/mo

Conversion rate optimization

optimizely landing page

This A/B testing tool enables marketers to run split tests and analyze which website version converts more leads. Optimizely offers project ideation, KPI improvement, and customer experience optimizations.


Top Benefits

  • Funnel analysis
  • Behavioral targeting
  • A/B tests without coding


smartlook landing page

Smartlook is a popular tool for viewing and analyzing user behavior to build marketing strategies and address customer needs. The qualitative insights show the picture of the interaction, session duration and detect the reasons why users drop out of the funnel. With must-have functions of session recording, analytics, and reporting, it is possible to see the most crucial elements to focus on and improve.


Top Benefits

  • Automated event tracking
  • Segment heatmaps
  • Bad UX detection with “Rage clicks”


Pricing

  • Launch - $72/mo
  • Optimize - $108/mo
  • Accelerate - $180/mo


google pagespeed insights landing page

Google products are described as highly effective free tools to assist marketing goals, build strategies, and generate leads. Google PageSpeed Insights is another free product that analyzes website content and displays suggestions to optimize images or leverage browser caching.


Top Benefits

  • Mobile device supported
  • Simple interface
  • Free


humCommerce landing page

HumCommerce is a free WordPress plugin to record visitor interactions and filter those that require special attention. With this handy tool, it's possible to detect issues and fix them to deliver a better UX. 


Top Benefits

  • Abandoned cart report
  • Custom experience report
  • False click report

Pro tool: Toplyne

Toplyne landing page

Toplyne is a tool that uses AI models to analyze product usage data and identify the highest intent users at product-led growth companies. On one hand, Toplyne plugs into product usage, billing, and third-party enrichment platforms, and on the other - into CRMs, customer engagement, and other go-to-market applications. Toplyne orchestrates the flow of product-qualified leads to sales teams that can drive conversions, expansions, upsells, and cross-sells.


Top Benefits

  1. Out-of-the-box integrations into product analytics (Amplitude, Mixpanel, Segment, etc.), CRMs (Hubspot, Salesforce, Pipedrive, etc.), and GTM applications (Intercom, Braze, Customer.io, etc.)
  2. Third-party enrichment of users out of the box (Clearbit, Slintel, Zoominfo, etc.)
  3. Identify, convert, expand, and ultimately monetize product-qualified leads



Pricing

  1. Explore - Free for life for up to 100 new signups a month
  2. Lifecycle management - Starting $99 a month - drive engagement, activation, and retention with up to 5 GTM destinations and 50k new users a month
  3. Monetize - Everything from the lower tier plans + AI models to drive conversion and expansion
  4. Enterprise - Everything from the lower tier plans + AI models to drive custom goals for any number of new sign-ups per month

User-Experience

mouseflow landing page

Mouseflow is a user behavior growth hacking tool helping track visitor clicks, scrolling behavior, mouse movement, and overall experience on the website. MouseFlow offers effective user segmenting by their behavior, conducts A/B tests, and tracks conversion funnels to detect pain points.


Top Benefits

  • Session replay
  • Heatmaps
  • 30+ integrations


Pricing

  • Free - $0
  • Starter - $24
  • Growth - $79
  • Business - $199
  • Pro - $299
crazyegg landing page

Crazy Egg is another behavior tracking and analytics tool to get in-depth insights through the Heatmap feature. A simple and effective web app helps detect low-performance sections and addresses the issues with strategic solutions. 


Top Benefits

  • Scroll map feature to track how far down the visitors scroll on the page
  • Integration with popular services
  • A/B testing


Pricing

  • Basic - $24/mo
  • Standard - $49/mo
  • Plus - $99/mo
  • Pro - $249/mo
  • Enterprise - custom plan
Contentsquare landing page

Contentsquare is an effective tool for website optimization, conversion and performance analysis. The cloud-based custom experience analytics system visualizes the customer journey on the website and analyzes user behavior with heat maps and reports. 


Top Benefits

  • Helps reduce abandoned cart rates
  • Session replay
  • Aggregate thousands of visitors and zoom in on each visitor
usabolity hub landing page

The remote user research platform is an end-to-end testing tool that helps growth hackers validate ideas before deployment. According to statistics, it takes only 8 seconds for visitors to decide whether they like the website or not. With the Five Second Test tool, Usability Hub enables marketers to optimize landing pages and make them exceptionally appealing to visitors.


Top Benefits

  • Design surveys
  • First click tests
  • Demographic targeting


Pricing

  • Free - $0
  • Basic - $79/mo
  • Pro - $199/mo
  • Enterprise - custom plan
Visual Website Optimizer landing page

VWO (Visual Website Optimizer) is a simple and productive A/B testing tool to compare different versions of design and landing pages. The growth hacking tool includes all essential features like heatmaps, behavioral targeting, usability testing without coding.


Top Benefits

  • Conversion goals for each A/B testing
  • Multivariate testing
  • URL testing

18. Hotjar

Hotjar landing page

Hotjar is another heat mapping tool that gives an in-depth analysis of visitor behavior with recordings. All-in-one tool provides qualitative and quantitative insights into how the visitors interact with the website.


Top Benefits

  • Surveys and feedback polls
  • Conversion funnels
  • Integration with popular platforms


Pricing

  • Basic - €0
  • Plus - €39/mo
  • Business - €99/mo
  • Scale - €389/mo

19. Clicky

Clicky landing page

Clicky is a valuable growth hacking tool for event tracking that enables visitor monitoring and reporting on-site activities. The user-friendly interface and navigation can be handled even by beginners and non-technical marketers. 


Top Benefits

  • Uptime monitoring
  • Heatmaps by page, segment, and visitors
  • Individual visitor view


Pricing

  • Free - $0
  • Pro - $9/mo
  • Pro Plus - $14/mo
  • Pro Platinum - $19/mo
  • Custom - custom plan
SessionCam landing page

SessionCam helps uncover insights and user behavior to build a better user experience on the website. With a set of valuable features, this growth hacking tool helps analyze user behavior, understand the drop-offs and tackle the pain points with on-time strategies. 


Top Benefits

  • Multiple integrations
  • Session replay
  • Customer journey mapping

Revenue generation

snip.ly landing page

CTAs, productive strategies of increasing user engagement, are essential for conversion growth. In this light, Snip.ly can be a great tool to help users add CTAs to every link you share and drive higher traffic to the website.


Top Benefits

  • Browser extension
  • Social management interface
  • Sniply workflow through API


Pricing

  • Basic- $29/mo
  • Pro - $79/mo
  • Business- $149/mo
  • Agency - $299/mo
Amplitude landing page

Gathering data is helpful when properly analyzed and filtered. Amplitude is a growth tool that gives deep customer knowledge by analyzing valuable data and connecting it to real people. 


Top Benefits

  • Identifies each visitor of the funnel
  • Understands customer behavior shifts
  • Easy setup process


23. Fomo

fomo landing page

Fomo is a technique vastly used by thousands of websites, including well-known Booking.com. You have probably seen notifications like “only 2 rooms left” or “10 others are looking at this hotel right now”. The “Fear Of Missing Out” or FOMO strategy has proven to be effective in driving sales. Fomo uses the same growth hacking strategy to show visitors the actual sales and increase revenue.


Top Benefits

  • Over 90 integrations
  • Geo-targeting
  • Tailored user journey by page


Pricing

  • Starter - $19/mo
  • Essential - $39/mo
  • Plus - $79/mo
  • Advanced - $109/mo
Totango landing page

This customer success analytics platform helps track the drop downs and low performance on the website, filter potential customers from visitors and pass the leads to the sales team for further nurturing. This cloud-based software helps build simple infrastructure and analyze customer relationships through a simple interface. 


Top Benefits

  • Identifies hot prospects
  • Smart follow-ups
  • Daily emails to the sales team

Market insight & user feedback

Qualaroo landing page

This user feedback tool enables building short surveys and polls for visitors as an effective way to drive user engagement and gather data. Qualaroo is invaluable for gathering user insights and understanding user needs, what they are looking for, and what the website misses.


Top Benefits

  • Improves conversion rates
  • Surveys desktop and mobile visitors
  • Advanced targeting for actionable user insights


Pricing

  • Essentials - $80/mo
  • Premium - $160/mo
  • Enterprise - custom plan
Crowdsignal landing page

Crowdsignal, formerly PollDady, is another poll and survey creator to get customer feedback. experience insights and implement a marketing strategy. 


Top Benefits

  • Reporting and filter capabilities
  • Customizable functions
  • Collects responses on the website, mobile, and via email


Pricing

  • Free - $0
  • Team - $29/mo
  • Business - $45/mo
  • Premium - $15/mo
WebEngage landing page

This marketing automation platform and survey builder aims to automate communication with the users and their support through the lifecycle stages. The cloud-based platform uses in-app messages, emails, text, and web messages to reach out. 


Top Benefits

  • Conversion with segmentation
  • Cross channel engagement
  • Omnichannel campaign manager

28. Olark

Olark landing page

This famous live chat builder increases sales by providing non-stop customer support, monitoring leads, and collecting data from customers. Olark offers detailed reports over collected data with actionable insights for decision making and targeting.


Top benefits

  • Integrations
  • Live chat insights


Pricing

  • Full-featured live chat - $29/mo

Traffic Growth

MixRank landing page

MixRank is an intelligent spy tool that helps companies find customers, analyze competitors, and detect traffic sources they are using. This growth hacking tool scans millions of websites, filters the valuable ones, and sends them to the sales team.


Top Benefits

  • New traffic sources
  • Monitoring competitor split tests
  • Identification of advertisers advertising against you


30. AdRoll

AdRoll landing page

Most customers forget about the website right after they leave it. To attract users’ attention and make your product truly memorable, AdRoll offers to reach your customers by connecting 56 touchpoints on a customer journey.


Top Benefits

  • Predicts online shopper behavior
  • Abandoned cart recovery
  • Multiple integrations


Pricing

  • Starter - $0
  • Growth - $19/mo
  • Enterprise - custom plan

31. Alexa

Alexa landing page

The productivity starts with a comprehensive analysis of all the marketing operations to reveal the strong and weak points, find slow processes, and focus on converting leads. The platform helps research several directions: content research, competitive website analysis, target audience analysis, SEO analysis, keyword research, and backlink tracking.


Top Benefits

  • On-page SEO checker
  • Competitor keyword matrix
  • Audience overlap


Pricing

  • Advanced - $149/mo
MonsterInsights landing page

MonsterInsights WordPress analytics plugin promises to help you grow your business with confidence and arm you up with tools to track and manipulate performance. It is seamlessly integrated with other plugins and services, providing a good user experience. 


Top Benefits

  • Universal tracking
  • Google Analytics dashboard
  • Real-time stats
  • Affiliate link and Ads tracking


Pricing

  • Plus - $99,50/year
  • Pro - $199,50/year
  • Agency - $399,50/year
Pay with a Tweet landing page

Play with a Tweet is a great trick for raising brand awareness in the first stages of product launch. Using social currency, i.e., paying with a tweet, the users gain access to the lead content as soon as they tweet or post about it. 


Top Benefits

  • Invite visitors to pay with posts via other social channels
  • Measure traffic, geodata, and click sales
  • Customization


Pricing

  • Basic - $0
  • Business - $49/mo

Email Marketing

MailChimp landing page

MailChimp is one of the top popular growth hacking tools to build and automate attractive email campaigns, postcards, press releases, and many more. The platform enables subscriber segmenting, analysis, and monitoring of reach out. 


Top Benefits

  • Targeted emails
  • Campaign scheduling


Pricing

  • Free - $0
  • Essentials - $9/mo
  • Standard - $14/mo
  • Premium - $299/mo

35. Vero

Vero landing page

This event-action-driven email marketing tool allows users to send emails to customers based on their behavior on the website. For example, to reduce cart abandonment, the website may send an email after a few hours the visitor has abandoned the checkout cart. 


Top Benefits

  • Targeted emails
  • A/B testing
  • Automated email campaigns


Pricing


Newsletter 

Free - $0

No Branding - $20/mo


Workflow 

Starter - $49/mo

Pro - $199/mo

Growth - $499/mo

Enterprise - $1299/mo

List Builder landing page

This growth tool does exactly what the name implies. It builds mailing lists and captures visitors the moment they are about to leave the website. The drag-and-drop function helps easily customize features and design the campaigns matching business perspectives. 


Top Benefits

  • Integration with popular platforms
  • Increased marketing reach


37. Drip

Drip landing page

With a super-intuitive interface and functionality, Drip sends emails developed on user behavior on the website. This growth hacking tool helps create a comprehensive email marketing workflow with no effort by segmenting the contacts based on tags and events.


Top Benefits

  • Multi-channel marketing campaigns
  • Targeting
  • Customizable forms

38. Klaviyo 

Klaviyo  landing page

This growth solution grabs customers’ data and generates personalized emails based on their behavior. Klavio, the cloud-based email marketing tool, can be easily integrated with different platforms and used for audience segmentation and performance reporting.


Top Benefits

  • Personalized email campaigns
  • Drag-and-drop editor


39. Marketo 

Marketo  landing page

As one of the top leading growth hacking tools, Marketo streamlines the various marketing processes, email campaigns, landing page development, CRM integration, and much more. 


Top benefits

  • Targeted campaigns across marketing channels
  • Automated campaigns

40. SendGrid 

SendGrid  landing page

This cloud-based email marketing platform is known as the most extensive Email Infrastructure as a Service provider, mostly popular among developers. Growth hackers use the software to send out newsletters, sign-up confirmations, shipping notifications, and more to make the most out of the software. As additional features, SendGrid tracks bounce rates, carries out A/B testing and analytics.


Top Benefits

  • Highly scalable
  • Real-time analytics


Pricing

  • Free -$0
  • Essentials - $14,95/mo
  • Pro - $89,95/mo
  • Premier - custom plan

41. AWeber 

AWeber  landing page

Automated, results-driven email campaigns created by AWeber have proven to be highly effective for small businesses. The growth hacking tool helps create automated emails, subscription forms and analyze reach out through charts. 


Top Benefits

  • AI-powered design assistant for creating email campaigns and landing pages
  • Campaign automation
  • AMP for emails


Pricing

  • Free - $0
  • Pro - $16,5/mo
Customer.io  landing page

Customer.io is yet another email marketing and email automation tool for growth hackers. The platform enables customer segmentation and schedules personalized messages for running more effective and targeted campaigns. 


Top Benefits

  • Event-targeted emails
  • Conversion tracking


Pricing

  • Basic - $150/mo
  • Premium - $995/mo
Voila Norbert  landing page

Voila Norbert email verification tool ensures that the email campaign list includes legitimate emails, thus providing high deliverability rates. Email finder tool is another lifesaver that helps find anyone for marketing connections. 


Top Benefits

  • Norbert API for real-time email superpowers
  • Gmail plugin


Pricing

  • Valet - $49/mo
  • Butler - $99/mo
  • Advisor - $249/mo
  • Counselor - $499/mo
Sendinblue landing page

A highly personalized email marketing automation solution is worth giving a shot for its CRM, marketing automation, and segmentation features. Sendinblue provides a bunch of features to optimize landing pages, signup forms, social channel ads, and more.


Top Benefits

  • Chatbot marketing
  • Retargeting
  • Integration


Pricing

  • Free - $0
  • Lite - $25/mo
  • Premium - $65/mo
  • Enterprise - custom plan
GetResponse landing page

GetResponse helps growth hackers and marketers build marketing automation workflows based on website visitors’ behavior. The tool has all the must-have features for conversion growth: email marketing, landing pages optimization, signup forms, etc.


Top benefits

  • Multiple integrations
  • User-friendly UI
  • Sales funnels


Pricing

  • Basic - $12,30/mo
  • Plus - $40,18/mo
  • Professional - $81,18/mo
  • Max - custom plan


Moosend landing page

This complete email marketing solution can become a lifesaver for growth hackers to organize marketing automation and run email campaigns. With a drag-and-drop feature and friendly UI/UX, the platform empowers customizations even for non-tech users.


Top Benefits

  • eCommerce AI
  • Integrations
  • Behavioral analytics


Pricing

  • Free - $0
  • Pro - $8/mo
  • Enterprise - custom plan
Mailshake landing page

Unlike most email marketing and automation tools, Mailshake helps growth hackers run personalized cold email campaigns at scale, turning cold prospects into leads and customers.


Top Benefits

  • Engagement with prospects via phone and social
  • Personal connection with the built-in phone dialer


Pricing

  • Email outreach - $44/mo
  • Sales engagement - $75/mo
Lemlist landing page

Cold email campaigns may be productive if they convert leads and cold prospects into customers. Lemlist is one of the growth hacking tools to add a personal touch like images, videos, and tags to cold email campaigns. 


Top Benefits

  • Automated sequences
  • Compatible with major email providers


Pricing

  • Email warm-up - $29/mo
  • Email outreach - $59/mo 
  • Sales engagement - $99/mo

Inbound Marketing

49. Buffer

Buffer landing page

Buffer connects all social media accounts in one place to manage and generate content, schedule, and post it automatically. The tool saves time by collecting all channels in a single platform and organizing social media management.


Top Benefits

  • Measures engagement and social media performance
  • Individual post analytics


Pricing

  • Free $0
  • Essentials - $5/mo per channel
BuzzSumo landing page

As one of the top popular inbound marketing and content management tools, Buzzsumo helps growth hackers search and find the most commented and shared content. The content insights and data provide a solid base for shaping marketing strategy.


Top Benefits

  • The most extensive index of social engagement data
  • Realtime updates
  • Backlinks-related features


Pricing

  • Free - $0
  • Pro - $99/mo
  • Plus - $179/mo
  • Large - $299/mo

51. Keap


Keap landing page

As a reliable growth hacking tool for inbound marketing, Keap provides automation of most internal processes of a small business, like capturing leads through landing pages, converting leads into active lists for email marketing, and more.


Top Benefits


Pricing

  • Lite - - $79/mo
  • Pro - $179/mo
  • Max - $199/mo


Analytics

Google Analytics landing page

Google Analytics is, so far, the most popular marketing analytics tool for large and small businesses. This robust analytics tool with multiple metrics provides free insights into behavior flow, conversion rates, website analytics, and more. The platform reveals detailed information about the user: mobile device usage, demographics, browser, etc. 


Top Benefits

  • Integration with other growth hacking tools
  • eCommerce tracking
  • Custom reports

53. Matomo

Matomo landing page

Matomo is valued for its secure system of saving user data on the servers and not sharing with third parties providing 100% data ownership. The software has conversion tracking to follow a business objective, run A/B tests, and get real-time updates of website visitors.


Top Benefits

  • High-level privacy
  • Site and page speed report
  • Customizable dashboard


Pricing

  • Hosted on user server - €0
  • Hosted on Matomo server - €29/mo
Mixpanel landing page

This powerful analytics tool provides marketers with multidimensional metrics to track workflow and align marketing strategy. The software helps build funnels, create cohorts and get regular reports.


Top Benefits

  • Query Mixpanel data with SQL
  • Integrations
  • Customized dashboards


Pricing

  • Free - $0
  • Growth - $25/mo
  • Enterprise - custom plan

55. Heap

Heap landing page

Heap is used to build customer journeys and get digital insights into user interaction with the product. By collecting all the data and processing automatically, this growth hacking tool enables in-depth analysis of current strategy and valuable takeaways for future tactics. 


Top Benefits

  • Event visualizer
  • Product-lead growth solutions


Content marketing

StoryChief landing page

By targeting B2B marketing teams and their objectives, StoryChief helps centralize and deliver content that will work. The growth tool distributes content to all social media channels and creates newsletters and publications in one place and with just one click. 


Top Benefits

  • Integration with over 1000 apps
  • SEO optimization
  • Multi-channel content management


Pricing

  • Team - $90/mo
  • Team plus - $150/mo
  • Agency - $300/mo
  • Enterprise - custom plan
ContentStudio landing page

Apart from managing content on different marketing channels, ContentStudio helps search, analyze, and reach out to influencers on various platforms, detect trending content, and track the performance of your campaigns.


Top Benefits

  • SEO assistant
  • Content automation
  • Omni-channel analytics


Pricing

  • Pro - $49/mo
  • Small - $99/mo
  • Medium - $199/mo
  • Large - $299/mo
Social Animal landing page

This growth solution carries out competitive research and analysis of influencers from relevant fields, focuses on all social media channels, and curates content delivery. Additionally, Social Animal tracks keywords’ performance and finds the top pages using the keywords.


Top Benefits

  • Content research
  • Competitor monitoring
  • Influencer research


Pricing

Blogger - $49/mo

Agency - $199/mo

Enterprise - $499/mo

Gumroad landing page

Gumroad supports small businesses, independent writers, artists, designers, and anyone selling their products online to create an attractive online store.


Top Benefits

  • Selling products in iBook, PDF, MP4, and HTML
  • Social account connection


Pricing

  • No monthly fee, only a small cut on each sale
Outbrain landing page

One of the largest content discovery platforms promises to increase traffic to any online content with a PPC model. The growth hacking tool also carries out advanced testing and conversion tactics for content and user experience optimization.


Top Benefits

  • The essential building blocks to run a digital media business
  • Conversion Bid Strategy
  • Retargeting

SEO

61. Ahrefs


Ahrefs landing page

Afrefs is one of the leading SEO tools with all the must-have features to conduct off- and on-page SEO and competitor audits. This SEO tool is a content explorer, keyword research tool, backlink checker, and much more. 


Top Benefits

  • Quality learning content
  • SERP and ranking history
  • Private community


Pricing

  • Lite - $99/mo
  • Standard - $179/mo
  • Advanced - $399/mo
  • Agency - $999/mo


Semrush landing page

Being one of the top all-in-one SEO tools, SEMrush covers all the SEO tactics needed for providing a robust digital presence. It is used to check broken pages, find niche competitors, carry out content planning, analyze 100 keywords at a time, etc. In short, Semrush is an integral part of any SEO strategy development.


Top benefits

  • 360 View Competitive Analysis
  • Content idea generation
  • Rank tracking


Pricing

  • Pro - $119,95/mo
  • Guru - $229,95/mo
  • Business - $449,95/mo
Screaming Frog landing page

Screaming Frog supports the technical side of SEO, crawling the website and collecting data for backlinks. Basically, it's an SEO spider software that finds broken links, analyzes meta data and page titles, detects duplicate content, and generates XML sitemaps. The tool is used to cover the full technical SEO checklist.


Top Benefits

  • Integrations with analytics tools
  • Site architecture visualization
  • Custom robots.txt


Pricing

  • Free - £0
  • Annual subscription - £149
Rank Math landing page

Rank Math is focused on on-page SEO metrics and details responsible for the website’s performance. This SEO growth tool helps optimize content, spot and fix technical issues, find broken links, edit and add meta tags, and more.


Top Benefits

  • WordPress plugin
  • One-click import from other SEO plugins
  • Snippet support


Pricing

  • Pro - $59/mo
  • Business - $199/mo
Keywords Everywhere landing page

This Chrome and Firefox extension has proven to be a valuable growth hacking tool to grab keywords on different websites while browsing.


Top Benefits

  • “Related keywords” feature
  • “People also search” feature
  • Search volume and CPC data

Automation & Chatbots

66. Zapier

zapier landing page

Zapier is a must-have tool for growth hacking to connect over 1000 marketing solutions and run the automated workflow. Marketing automation is the most powerful strategy for gathering information from different sources and running a successful marketing campaign.


Top Benefits

  • Building workflows without coding
  • Connects 300+ apps 


Pricing

  • Free - $19/mo
  • Starter - $49/mo
  • Professional - $599/mo
  • Team - $299/mo
  • Company - $599/mo
  • Professional - $79/mo
  • Business - $199/mo
paperform landing page

Paperform is a powerful SaaS platform that can be easily customised to manage any type of project.  Intuitively create beautiful online quizzes, take payments or sell products, schedule appointments and automate workflows without any technical knowledge - it’s as simple as writing a document. 

 

Not to mention, with over 3,000 integrations, Paperform can connect you to thousands of popular apps and services, bringing all your work under one roof. Sync data to Google Sheets. Share responses to Notion databases. Add Asana tasks. It’s as quick and easy as a message between friends.


Top Benefits

  • Built-in Analytics dashboard and integrations with Facebook Pixel, Google Analytics and more to view insights and reveal hidden trends
  • Advanced customization and theming
  • 3,000 integrations including Shopify, Monday and Google Sheets
  • Conditional logic
  • Calculation capabilities allows for smart, intuitive forms
  • Unlimited forms with unlimited fields


Pricing

  • Essentials - From $20/mo
  • Pro - From $40/month 
  • Agency - From $135/month


Typeform landing page

Here is another growth hacking tool that needs to be included in the arsenal of marketers. The platform is used to build and automate online surveys with free API integration. User-friendly UI with drag-and-drop feature helps users customize surveys and drive high user interaction.


Top Benefits

  • Analytics tool to view insights and reveal hidden trends
  • Conditional logic
  • Embed into website


Pricing

  • Basic - $29/mo
  • Plus - $59/mo
  • Business - $99/mo
Landbot.io landing page

Chatbots are one of the best tools for user engagement. Landbot helps create chatbots, personalizing and integrating them into the product.


Top benefits

  • Intuitive drag-and-drop feature
  • Integrations


Pricing

  • Sandbox - €0
  • Starter - €30/mo
  • Professional - €80/mo
  • Business - custom plan

70. Drift


Drift landing page

Being a pioneer in conversational marketing, Drift helps sales teams manage chatbots and interact with customers faster and more professionally.


Top Benefits

  • Conversational marketing
  • Conversational sales


FollowLiker landing page

Follow Liker is yet another growth tool to automatically post messages, like targeted posts, follow and unfollow on Instagram, Twitter, and Pinterest. Follow Liker is helpful, especially when you are trying to grow the above-mentioned channels.


Top benefits

  • Task scheduling
  • Multiple account management


Pricing

  • 1 channel - $97/mo
  • 2 channels - $177/mo
SnapEngage landing page

This scalable chat software can easily be integrated with workflow applications like eCommerce tools, social media channels, and CRMs. The open API is flexible and fully customizable.


Top Benefits

  • Omnichannel experience
  • Automatically synchronizes leads and contacts with CRM or help desk


Pricing

  • Essentials - $16/mo
  • Professional $26/mo
  • Enterprise - custom plan


Onboarding

Appcues landing page

The cloud platform helps users and product teams apply UX design processes on websites and applications based on user interaction analysis. To empower non-technical users to move fast and deliver results, Appcues offers a no-code builder for UI/UX and no-code tracking for product managing events and performance.


Top Benefits

  • Multiple integrations
  • Custom dashboards


Pricing

  • Essentials - $249/mo
  • Growth - $879/mo
  • Enterprise - custom plan

74. Proof


Proof landing page

One of the most crucial components of business development is the customer conversion rate. The Proof is a platform to drive 15% higher conversion by making website and marketing customer-centric and converting up to 300% more visitors into leads and sales.


Top Benefits

  • Conversion analytics
  • Integrations
  • A/B testing


Pricing

  • Proof Pulse - $79/mo

75. Auth0


Auth0 landing page

Auth0 is an adaptable authorization and authentication platform that is the first identity management platform for application builders. The easy-to-integrate platform deals with large-scale identity use cases for large enterprises with thousands of logins. 


Top Benefits

  • Simplified communication between APIs and trusted services
  • Multi-factor authentication
  • Passwordless authentication


Pricing

  • Free plan - $0
  • B2C Essentials - $23/mo
  • B2C Professional - $240/mo
  • Complex use case - custom plan

Customer support chats

Intercom landing page

Intercom is a complete customer communication platform with chatbots, product tours, automated emails, and everything needed to build better customer relationships. It is an all-in-one solution to align communication with users, build high-level customer support, and increase customer retention. 


Top benefits

  • Conversational support, engagement, and marketing
  • Code-free chatbots
  • Live chat

77. Crisp


Crisp landing page

Crisp is yet another tool to connect the business to your customers and be closer to them. In one dashboard, Crisp centralizes all the conversations with a shared inbox in one dashboard, including social channels, email, SMS, DM, and live chat.  


Top benefits

  • Analytics
  • Automated replies
  • Live translate


Pricing

  • Basic - $0
  • Pro - $25/mo per website
  • Unlimited - $95/mo per website
LiveChat landing page

LiveChat is a complete customer service platform that provides all the automation tools and omnichannel messaging to fuel sales. Connecting multiple channels in one dashboard, LiveChat saves time and resources while increasing customer service quality.


Top Benefits

  • Sales and goals automated tracking 
  • AI-powered chatbots
  • Integration with 200+ tools


Pricing

  • Starter - $16/mo
  • Team - $33/mo
  • Business - $50/mo
  • Enterprise - custom plan

Customer retention

Open Loyalty landing page

Open Loyalty is a headless loyalty program providing a set of building blocks for creating and managing personalized loyalty programs. It is an all-in-one solution to manage different components without losing agility.


Top benefits

  • API-first loyalty platform
  • Highly scalable
  • Microservice-ready architecture

80. Tidio


Tidio landing page

Tidio is a live chat software for businesses striving to get closer to customers and provide excellent service. Customer engagement and retention can be achieved only through quality service and quick response. Tidio is here to enhance customer experience and boost sales.


Top Benefits

  • Customizable design
  • Multiple integrations
  • All-device support


Pricing

  • Free - $0
  • Chatbots - $39/mo
  • Communicator - $15/mo
  • Mailing - $25/mo
Zendesk landing page

Zendesk is a customer service software that is tried and tested as one of the best means to provide complete customer service and increase user satisfaction. Approved by Gartner, Zendesk is used by top global players with its popular ticketing system, live chat, chatbot, and more.  


Top Benefits

  • All interactions in one place
  • Flexible CRM platform



Pricing

  • Suite Team - $49/per agent/mo
  • Suite Growth - $79/per agent/mo
  • Suite Professional - $99/per agent/mo
Colorcinch features

Making sure your images are in their right sizes, so they load faster in your website is important for SEO. Colorcinch comes with an image compressor tool to help you with that. You can compress your images and reduce their file sizes while keeping the best quality possible. With Colorcinch, you can also edit your images -apply filters & effects, and creative overlays and convert them to different formats.


Top Benefits

  • Compress/Resize ImagesAI-powered photo effects and editing tools
  • Cloud-based image and project management


Pricing

  • Colorcinch Basic: Free
  • Colorcinch Plus: $4.99/month (Billed annually at $59.88)


About Softr


Softr is an easy-to-use no-code platform that turns Airtable bases into powerful web apps, marketplaces, member-only websites, and client portals. Softr offers a way for you to authenticate your end-users, control access to your content and data based on conditional rules like roles, logged-in status, subscription plans, etc. If you're using Airtable as a product catalog you can use a Softr template to build your e-commerce website. Or maybe you'd like to build a custom website for your travel journal, there's a template for that too!

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