Automation & workflows
Shorten and track URLs automatically the moment your workflow creates one.
Overview
The Softr Bitly integration links your no-code apps directly to your Bitly account. Whenever your workflow produces a URL worth sharing — a referral link, a campaign page, a document, a personalized signup link — you can automatically shorten it into a Bitlink with a title, tags, and the right Bitly group, then store or send the short link anywhere in your app.
Whether you're building a marketing dashboard, a partner portal, or a referral program, the Bitly integration turns long, unwieldy URLs into short links your users can actually share — with Bitly's click tracking behind every one of them.
Available actions
- Create linkShorten any URL into a Bitlink with an optional title, tags, and Bitly group — all set dynamically from your Softr workflow. Groups are chosen from a live dropdown pulled straight from your connected Bitly account, and the short link comes back ready to store in a record, send in an email, or show to your users.
- Get linkRetrieve an existing Bitlink — its destination URL, title, tags, and archived state — so later workflow steps can reuse or display it.
- Update linkRename a Bitlink, replace its tags, or archive and unarchive it, keeping your link library tidy as your Softr data changes.
- List linksPull the Bitlinks in a group, optionally filtered by a search term — perfect for finding an existing short link before creating a new one, or for showing a campaign's links inside your app.
Example use cases
Usecase
Description
- Referral link generatorCreate a personalized short link for each new member who signs up to your Softr app, and save it to their profile.
- Campaign link intakeLet your marketing team submit long campaign URLs through a Softr form that returns a branded, tagged Bitlink.
- Record-based link shorteningShorten the URL field of every new record — listings, articles, products — and store the Bitlink alongside it.
- Event promotionWhen a new event is added in your Softr app, generate a short registration link ready for social media and email.
- Partner portal linksGive partners tidy, trackable short links to share, generated automatically when their record is approved.
- Document sharingShorten long file or page URLs before emailing them to clients, so messages stay clean and clicks stay measurable.
Key benefits
- No-code simplicity: Configure Bitly actions visually in Softr — no code required beyond the one-time access token setup.
- Short links on autopilot: Shorten URLs the moment your workflow runs, instead of pasting them into Bitly by hand.
- Organized from the start: File every link under the right Bitly group and tag it consistently, so campaigns stay tidy.
- Trackable by default: Every link created through your workflow is a Bitlink, so clicks are tracked in your Bitly dashboard automatically.
- Share-ready output: Use the short link immediately in the next workflow step — save it to a record, send it via email or Slack, or display it in your app.
