Capture insights and share roadmaps in an AI-powered portal built with AI that you customize to fit your product team's workflow.




Customize your user feedback collection portal setup with the exact steps and views your team needs. Add features as processes evolve—no code.






Connect spreadsheets, CRMs, and project tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your product insights.
Give each user the right views and access in a fully branded portal. Set up secure logins, user groups, and permissions in minutes.
Softr apps are mobile-ready by default. Capture feedback from users on the go by turning your portal into a downloadable app in one click.
Softr apps are mobile-ready by default. Capture feedback from users on the go by turning your portal into a downloadable app in one click.
Build native automations to handle status notifications and data sync automatically whenever a feedback record is updated or upvoted.
Provide separate logins for power users, beta testers, and internal owners, creating personalized dashboards for each group's specific needs.
Apply rules for different user tiers. Customize who can view the public roadmap, upvote requests, and which fields are visible at a granular level.
Protect sensitive user data and internal product plans. Softr is fully compliant with SOC2 and GDPR regulations to keep your feedback secure.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your feedback portal in minutes with AI—no dev time or complex configuration needed.

Add features like roadmap voting, AI categorization, or reporting as your team's needs evolve.

Start with feedback, then add feature wikis, dashboards, or help centers—all in one place.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A user feedback collection portal is a secure space where your customers or product testers can log in to submit feature requests, bug reports, and survey responses. It keeps all product insights in one place, so you don't have to rely on scattered emails or disconnected spreadsheets. This makes it easier to stay organized and provide a transparent roadmap for your users and product team.
Softr is the first AI-native platform for building business software. It makes it easy to build a user feedback collection portal that fits the way your product team works. You can describe your requirements to the AI Co-Builder to instantly generate your feedback database, submission pages, and voting logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, HubSpot, and more. You have full control to adjust the feedback layout visually, decide which users can see internal roadmaps, and brand it to match your product's UI. It's quick to get up and running, simple to update, and flexible enough to grow as your user base expands.
You can include a wide range of features in your user feedback collection portal, depending on what your research workflow looks like. A great feedback app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let your product managers query feedback trends conversationally, or set up Database AI Agents to automatically categorize incoming requests by sentiment or product area.
- Vibe Coding Blocks – Build custom UI elements—like an interactive product roadmap or a specialized upvoting system—using the AI Code block to "vibe code" exactly what you need.
- Softr Workflows – Build native automations (like an instant Slack notification when a high-priority bug is reported) that trigger whenever a feedback record is updated.
- User Portals & Logins – Securely manage access so different customer tiers only see the feedback themes or feature betas relevant to them.
- Forms & Data Collection – Capture detailed insights with custom forms, screenshot uploads, and conditional logic to drill down into user issues.
- Dashboards & Charts – Visualize your feedback volume and common pain points with real-time charts and summaries.
- Lists & Advanced Filtering – Display and manage feature requests with searchable tables, kanban boards for roadmap stages, and detailed record views for specific comments.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom? Use the Vibe Coding block to generate a tailored feedback widget with AI.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" a user feedback collection portal in Softr by simply describing your requirements—like a dashboard for tracking feature requests—to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like user authentication, permission logic for private feedback, and database security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code. You describe your feedback workflow, Softr builds it, and it’s ready for your users to start sharing insights instantly.
Yes. You can manage multiple customer segments or product teams in a single portal. Each user only sees the feedback categories and roadmaps assigned to them, based on their login and role. This is useful for SaaS companies managing both enterprise and self-serve users, or agencies collecting feedback for multiple different product lines simultaneously.
Yes, you can. You don't need to bring your feedback data from somewhere else to start building with Softr. If you're starting a new research initiative from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with the feedback forms and dashboards you build.
But if you already have existing feature requests in tools like Airtable, Google Sheets, HubSpot, or SQL, you can connect those too. You can also use the REST API connector to bring in data from other research sources. Either way, you have full control over how your feedback data is structured and prioritized in your portal.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps, offering high performance, instant automation for new feedback alerts, and a lightning-fast experience because the data is native to the platform.
If you already have your user data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same app—so your portal could pull in customer profiles from HubSpot and store new feature requests in Softr Databases at once. Most sources support real-time, two-way sync, so any updates made to a feedback status in your app will reflect in your data source automatically.
Yes, Softr gives you full control over how users experience your feedback portal. You can customize the submission forms, navigation, and voting rules to match your brand and QA workflow. Each block can be shown or hidden based on who's logged in, so testers only see the specific beta features they are assigned to review.
You can also set up different user roles, such as beta tester, product manager, or internal developer—and define exactly what each role can view or edit. For example, customers can only see their own feedback and the public roadmap, while product managers can manage all incoming tickets. You can also create personalized views by filtering data based on the logged-in user or their company ID.
This level of customization is especially useful when managing sensitive feedback from different high-value accounts in the same app. It helps keep the experience clean, secure, and tailored to each stakeholder.
Yes, you can fully white-label your user feedback collection portal in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the portal feel like a seamless part of your product ecosystem. You can also remove all Softr branding, so your users only see your company's identity when they log in to share their thoughts or view the roadmap.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your user feedback collection portal. You can adjust colors, fonts, and page structure to match your brand style guide. You can also choose how each page is laid out, decide where the submission forms go, and set what users see when they land on the dashboard.
To display your feedback data, you can add different types of blocks depending on what you need:
- Table blocks – to show a high-level list of all feature requests and their current status
- List or Card blocks – to highlight top-voted features or recent product announcements
- Detail View – to show the full context of a single user request, including screenshots
- Forms – for gathering new feedback, bug reports, and survey entries
- Charts – to show aggregate sentiment analysis or feedback volume over time
- Calendar blocks – to display upcoming product release dates and milestones
If your feedback process changes, it's easy to go back and make updates right in the visual builder without needing a developer.
Softr is built with security in mind. All user feedback data is encrypted in transit (TLS) and at rest, and your portal is hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see and do what. You can set up role-based permissions, manage users directly within your data source, and apply global restrictions to protect sensitive internal product discussions across your entire app.
For portals using Softr Databases, your data is stored in Softr's secure environment with SOC 2 Type II compliance. For apps connected to external sources like Airtable or SQL, Softr doesn't store your sensitive feedback—it just displays it in real time based on your specific access settings. You're always in control of your data and who can view or edit it.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile code that is hard to maintain—Softr builds your user feedback collection portal on top of a stable, business-grade foundation.
We handle the "boring 80%" (like secure logins, data storage, and granular permissions for internal vs. external users) natively. This solves the "Day Two" problem of AI: you get the speed of instant generation without the headache of managing raw, unreliable code. Your portal is secure, scalable, and ready for your customers to use from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile code, or traditional no-code tools that require hours of manual setup for every portal page, Softr's AI Co-Builder creates custom feedback apps on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your feedback database, app structure, and logic in minutes, then use visual controls for precise editing of your roadmap or submission forms. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, and permissions) already built-in. It's designed for product teams who want to move from a prototype to an active feedback channel on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your feedback portal to the rest of your product stack. You can automate tasks using Softr Workflows, such as sending a notification to your dev team when a bug is reported, or sync with tools like Intercom and Stripe. Softr also supports REST API and webhooks for more advanced product management workflows.
Whether you need to push feedback into Jira, trigger an automated email thank-you note to a user, or display live user data from your CRM, you can build it into your portal without writing code.
Describe what you need. Softr's AI builds your custom feedback portal in minutes. Get started for free.