Asset Management

Build marketing asset management software, no code required

Organize assets, streamline campaigns, and enhance collaboration with a flexible tool tailored to your marketing team's needs.

A clean, modern user interface displaying a marketing asset management dashboard with organized folders, asset previews, and navigation menus.
marketing asset management software mobile ui
Loved by 800,000+ teams around the globe
Data Management

Unify your marketing assets in real time

Connect spreadsheets, project management tools, and content libraries with real-time sync—or manage everything in Softr Databases. Create one source of truth for your marketing efforts.

Explore all data sources
Power

Custom access for every team. Built-in security, no dev time.

Give marketers, designers, and managers the right tools and permissions to manage assets. Set up secure logins and user groups—no IT support needed.

Advanced permissions

Give marketers, designers, and partners tailored dashboards so each role sees the assets and workflows that matter to them.

User groups

Give marketers, designers, and partners tailored dashboards so each role sees the assets and workflows that matter to them.

Automations

Connect with tools like Make, Zapier, or N8N to automate asset approvals, content distribution, and notifications.

Works on any device

Review and update assets on the go. All apps are mobile-ready out of the box for easy collaboration.

Easy, secure logins

Let your team log in securely with Google, email, or SSO for fast and safe access to all marketing assets.

Security

Protect your marketing assets with SOC2 and GDPR compliance, plus fine-tuned access control at every level.

AI Magic

Put AI to work for marketers

Marketers can ask AI about assets, usage, or approvals and get instant answers—all built right into your asset management portal.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building marketing asset management software

Easy, fast setup

Get your marketing asset management system up and running in minutes—no coding required.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Easily add new asset types, approval flows, or integrations as your team's needs change.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Manage assets, requests, and reporting in one place—no more scattered tools or extra licenses.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom marketing asset management software in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is marketing asset management software?
What are the benefits of building marketing asset management software with Softr?
What types of features can I build into my marketing asset management software?
Do I need to know how to code to build marketing asset management software in Softr?
Can I manage multiple brands or teams in the same marketing asset management software?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr if I don’t already have my marketing assets in another tool?
Can I white-label my marketing asset management software in Softr, including using my own branding?
Can I customize the design and layout of my marketing asset management software?
How secure is my data in Softr apps?
How much does it cost to build a marketing asset management software with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

Related use cases

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