Monitor metrics, track trends, and visualize reach in an AI-powered dashboard built with AI to fit your marketing team's workflow.


Customize a hashtag performance tracker that looks sleek out of the box. Add only the features you need, and iterate as your campaign needs grow.






Connect spreadsheets, social media logs, and marketing tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your business.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give different team members tailored access and performance dashboards, so each role sees just the social data they need to optimize.
Give different team members tailored access and performance dashboards, so each role sees just the social data they need to optimize.
Streamline your reporting with Softr Workflows. Trigger native notifications based on trend alerts or data changes to keep your marketing operations moving.
Access and update your hashtag performance tracker on the go. Monitor campaign spikes and social mentions anywhere, as all apps are mobile-ready.
Use Google, email, or SSO logins to give your marketing team fast, secure access to tracking data—no IT tickets needed.
Keep proprietary campaign data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your dashboard.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your hashtag performance tracker in minutes with AI—no manual configuration or setup required.

Add features like campaign summaries, deep analytics, or automated alerts as your strategy evolves.

Start with a tracker, then add client portals, campaign dashboards, or request forms—all in one place.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A hashtag performance tracker is a secure dashboard where social media managers and marketing teams can monitor real-time metrics like reach, engagement, and click-through rates for specific tags across campaigns. It centralizes social data into one interface, eliminating the need to manually log into multiple platforms or export fragmented spreadsheets. This helps you refine your social strategy and prove ROI to stakeholders with clear, organized data.
Softr is the first AI-native platform for building business software, making it the ideal choice for creating a hashtag performance tracker tailored to your marketing KPIs. You can describe your specific tracking needs to the AI Co-Builder to instantly generate your data schema, analytics pages, and logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a pre-built marketing template, or building from scratch. Everything runs on Softr Databases, or you can link existing campaign data from Airtable, Google Sheets, or HubSpot. You have full control to customize the charts, define who (like clients or managers) can see specific campaign results, and brand the dashboard to match your agency. It’s built to move at the speed of social media trends.
You can include a wide range of features in your tracker, depending on your social media workflow. A professional dashboard usually mixes reporting blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to query your performance data like "Which hashtags performed best on Tuesdays?" or set up Database AI Agents to categorize hashtags by sentiment or trend relevance.
- Vibe Coding Blocks – Build complex, custom UI elements—like a real-time word cloud or a custom engagement heat map—using the AI Code block to "vibe code" the exact visualization you need.
- Softr Workflows – Build native automations (like Slack alerts for high-performing tags) that trigger whenever a specific engagement threshold is hit.
- User Portals & Logins – Securely manage access so different brand managers only see the hashtags related to their specific accounts.
- Forms & Data Collection – Capture manual campaign notes or influencer feedback with custom forms and file uploads.
- Dashboards & Charts – Visualize your hashtag reach and growth with bar charts, line graphs, and summary cards.
- Lists & Advanced Filtering – Display hundreds of hashtags in searchable tables, enabling you to filter by platform, category, or date range.
Everything is built using Softr's drag-and-drop blocks, so you can adapt your reporting without touching code. If you need a hyper-specific graph, use the Vibe Coding block to generate it.
Vibe coding is all about moving fast and using AI to build exactly the analytics tools you need. You can "vibe code" a hashtag performance tracker in Softr by simply describing your campaign tracking requirements to the AI Co-Builder. Softr then generates a production-ready dashboard on top of a stable, secure foundation.
Unlike other tools that just generate raw scripts that might break, Softr handles the complex underlying parts—like user authentication, data relationships, and secure cloud hosting—natively. This means you get the speed of vibe coding your reporting UI without the technical debt of managing raw code. You describe your KPIs, Softr builds the tracker, and it’s ready for your marketing team to use immediately.
Yes. You can manage multiple clients or brand accounts within a single tracker. Each client only sees the hashtag metrics and campaign reports assigned to them, based on their secure login and user role. This is perfect for agencies that want to provide a dedicated, private reporting experience for every brand they represent.
Yes, you can. You don't need to have a pre-existing database to start tracking with Softr. If you're building your tracker from the ground up, you can use Softr Databases, which is built into the platform and allows you to structure your hashtag categories and metrics fields instantly.
However, if you already store campaign results in Airtable, Google Sheets, HubSpot, or SQL, you can connect those sources directly. You can even use the REST API connector to ingest data from third-party social media aggregators. Either way, you have total control over how your hashtag performance is structured and presented.
Softr Databases is the recommended native, relational data source for your tracker. It is built for business apps, offering high performance for large datasets and instant automation triggers, ensuring your dashboard feels fast when clicking through different hashtag metrics.
If your social data lives elsewhere, Softr connects to 17+ external sources including Airtable, Google Sheets, HubSpot, and BigQuery. You can even pull records from multiple sources into one app—for example, syncing influencer lists from HubSpot and performance metrics from Softr Databases. Most sources support real-time, two-way sync, so updates to your metrics are reflected in the dashboard automatically.
Yes, Softr gives you full control over how users interact with your hashtag performance tracker. You can customize the layout and navigation to match your marketing workflow. Each chart or list block can be shown or hidden based on the user's login, ensuring a strategist sees deep analytics while a client only sees high-level summaries.
You can set up varying user roles—such as Campaign Manager, Analyst, or Client—and define exactly what each can view or edit. For instance, analysts might be able to update reach numbers, while clients only have read-only access to their specific reports. This ensures your performance data remains secure and the user experience remains focused for every stakeholder.
Yes, you can fully white-label your performance tracker in Softr. You can use your agency's logo, brand colors, custom typography, and a custom domain (e.g., analytics.youragency.com) to make the dashboard feel like a proprietary internal tool. You can also remove all Softr branding, providing a completely seamless experience for your clients.
Yes, you can. Softr gives you significant flexibility to control the design of your analytics dashboard. You can adjust the visual spacing, font styles, and page layouts to make complex data easy to read. You can choose which blocks appear for mobile versus desktop users and determine what your team sees immediately upon login.
To display your hashtag data effectively, you can use various blocks:
- Table blocks – to compare hundreds of hashtags side-by-side on metrics like impressions.
- List or Card blocks – to highlight top-performing "Hero" hashtags for the month.
- Detail View – to dive deep into a single hashtag's historical performance.
- Forms – for team members to submit new hashtag ideas for approval.
- Charts – to show visual trends in engagement rate over time.
- Calendar blocks – to map out when specific tags are scheduled for use.
If your reporting requirements evolve, you can simply drag in new blocks or update existing ones in the visual editor.
Softr is built with enterprise-grade security. All hashtag performance data is encrypted in transit and at rest, and your dashboards are hosted on secure infrastructure. Softr ensures you have granular control over data access through role-based permissions, management visibility rules, and global restrictions that prevent unauthorized access to sensitive campaign strategies.
If you use Softr Databases, your data is stored in a secure SOC 2 Type II compliant environment in Germany. If you connect to external sources like Airtable or SQL, Softr doesn't store your sensitive data on its servers—it simply fetches and displays it in real-time based on your permission settings. You are always the owner and gatekeeper of your performance insights.
It is fully production-ready. Unlike many AI tools that just "vibe code" loose snippets of software that are difficult to scale, Softr builds your tracker on top of a robust, business-grade foundation.
We provide the essential infrastructure (authentication, secure data syncing, and granular permissions) as native features, so you don't have to build them from scratch. This solves the reliability issues common with generated code; you get the benefit of instant AI creation with the stability of a professional SaaS platform. Your tracker is ready to share with your marketing department on day one.
Softr is the first AI-native platform for building custom business software. Unlike basic reporting tools that limit you to fixed layouts, or traditional no-code platforms that are too complex for non-technical marketers, Softr's AI Co-Builder creates functional apps on a secure, production-ready foundation.
The key difference is the hybrid approach: use AI to generate your hashtag database and dashboard in minutes, then use intuitive visual tools to tweak the design. You get the agility of AI with the dependability of business-grade hosting and security roles already built-in, making it easy to transition from a simple tracker to a full-scale marketing internal tool.
Yes. Softr supports powerful native workflows and integrations to connect your tracker with the rest of your marketing stack. You can automate alerts using Softr Workflows, or sync with popular tools like Zapier, Make, and HubSpot. Softr also supports webhooks and a REST API for advanced data ingestion.
Whether you need to automatically archive low-performing hashtags, trigger a notification for a viral tag, or pull in spend data from an external platform, you can build those connections directly into your dashboard without writing any code.
Describe what you need. Softr's AI builds your custom tracking dashboard in minutes.