Track reach, manage trends, and view reports in an AI-powered dashboard built with AI you customize to fit your marketing workflow.


Select only the analytics modules your social strategy requires. Customize your setup now, and evolve it later as your campaign needs grow.





Connect spreadsheets, reach metrics, and social systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your analytics.
Give each strategist the right tools and data access. Set up secure logins, user groups, and granular permissions—no IT support needed.
Give different analysts tailored access and tracking views, so each role sees just the hashtag performance data they need.
Give different analysts tailored access and tracking views, so each role sees just the hashtag performance data they need.
Streamline your reporting with Softr Workflows. Trigger native internal notifications based on engagement spikes or data changes.
Access and update your performance metrics on the go. All hashtag dashboards are mobile-ready out of the box.
Use Google, email, or SSO logins to give your team fast, secure access to social data—no help desk tickets needed.
Keep proprietary marketing data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every metric level.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your hashtag performance dashboard in minutes with AI—no manual configuration needed.

Add features like trend analysis, automated alerts, or query tools as your needs evolve—no rebuild required.

Start with a dashboard, then add client portals or marketing forms—all in one place, with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A hashtag performance dashboard is a secure reporting space where marketing teams and social media managers can track the reach, engagement, and ROI of their digital campaigns. It centralizes social data like impressions, click-through rates, and sentiment analysis in one place, so you don't have to manually scrape data from different platforms or toggle between messy spreadsheets. This makes it easier to optimize your social strategy and provide clear, visual results to stakeholders and clients.
Softr is the first AI-native platform for building high-performance reporting tools. It makes it easy to build a hashtag performance dashboard that reflects your specific campaign KPIs. You can describe your reporting needs to the AI Co-Builder to instantly generate your database, tracking pages, and visualization logic—already connected and secure.
You don't need to be a data scientist or coder. You can start by generating with AI, using a marketing template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, or social media aggregators. You have full control to adjust the layout visually, decide which team members see which metrics, and brand it to match your agency's identity. It's quick to launch, simple to update as trends change, and flexible enough to scale across dozens of clients.
You can include a wide range of analytical features in your hashtag performance dashboard, depending on your social media workflow. A great dashboard usually mixes classic reporting blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let your team query campaign data conversationally (e.g., "Which hashtag had the highest ROI in Q3?"), or set up Database AI Agents to generate automated performance summaries or sentiment scoring for specific hashtags.
- Vibe Coding Blocks – Build custom visual elements—like a dynamic live-feed of trending posts—using the AI Code block to "vibe code" custom CSS or JS components tailored to your brand.
- Softr Workflows – Build native automations (like an alert sent to Slack when a hashtag reaches a specific impression milestone) that trigger whenever your data syncs or a button is clicked.
- User Portals & Logins – Securely manage access so account managers only see their assigned clients' performance metrics.
- Forms & Data Collection – Capture manual campaign details, influencer costs, or promotional dates with custom forms.
- Dashboards & Charts – Visualize hashtag growth, audience demographics, and engagement trends with real-time bar charts, line graphs, and KPI summaries.
- Lists & Advanced Filtering – Display and manage thousands of tags with searchable tables, category filters, and detailed record views for every specific campaign.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need a unique trend-tracker? Use the Vibe Coding block to generate it with AI.
Vibe coding is all about moving fast and using AI to build the exact reporting interface you need. You can "vibe code" a hashtag performance dashboard in Softr by simply describing your requirements—like wanting a side-by-side comparison of two TikTok tags—to the AI Co-Builder. Softr then generates a production-ready dashboard on top of a stable, secure foundation.
Unlike other tools that just generate raw scripts that break easily, Softr handles the infrastructure—like user authentication, data synchronization logic, and mobile responsiveness—natively. This means you get the speed of AI generation without the technical debt of managing raw code. You describe the metrics, Softr builds the dashboard, and it’s ready for your marketing team to use instantly.
Yes. You can manage multiple clients, brands, or regional marketing teams in a single analytics portal. Using granular permissions, each user only sees the hashtag metrics and campaign reports assigned to them based on their login. This is ideal for agencies that need to provide private, branded reporting hubs for different clients without creating entirely separate apps.
Yes, you can. You don't need to have a pre-existing database to start building your dashboard in Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and allows you to track hashtag instances and engagement numbers directly.
However, if you already have social exports or campaign data in tools like Airtable, Google Sheets, HubSpot, or SQL, you can connect those too. You can also use the REST API connector to bring in live data from third-party social listening tools. Either way, you have full control over how your performance metrics are structured and displayed.
Softr Databases is the recommended native, relational data source for your dashboard. It is built explicitly for business apps, offering high performance for large datasets and instant automation triggers whenever new hashtag results are imported.
If your marketing data lives elsewhere, Softr connects to 17+ external sources. You can connect to Airtable, Google Sheets, HubSpot, BigQuery, and more. You can even combine sources—for example, your dashboard could pull financial budget data from Google Sheets and live engagement counts from Softr Databases simultaneously. Changes in your app or data source stay in sync automatically for real-time reporting.
Yes, Softr gives you total control over how team members and clients interact with your hashtag dashboard. You can customize the layout, sidebar navigation, and data summaries to align with your agency's reporting style. Each chart or table can be visibility-controlled based on the user's role, so a junior analyst might see raw data while a client sees only the high-level executive summary.
You can set up roles such as Viewer, Analyst, or Admin—and define exactly what each can edit. For instance, analysts can update campaign tags, while clients can only view the final charts. This level of customization ensures that sensitive performance data remains secure and that the interface stays clean and focused for every user.
Yes, you can fully white-label your performance dashboard in Softr. You can use your agency's logo, brand colors, custom typography, and a custom domain (like reports.youragency.com) to make the dashboard feel like a proprietary internal tool. You can also remove all Softr branding entirely, ensuring your clients see only your professional identity when they log in to check their hashtag stats.
Yes, you can. Softr provides a flexible visual builder to control the entire aesthetic of your dashboard. You can adjust colors to match campaign themes, set spacing for a clean look, and organize the page structure to prioritize the most important KPIs.
To visualize your hashtag data effectively, you can use specialized blocks:
- Table blocks – to show detailed lists of posts, reach numbers, and dates.
- List or Card blocks – to highlight top-performing influencers or viral content.
- Detail View – to dive deep into a single hashtag's historical performance.
- Forms – to allow team members to input new campaign goals or budget updates.
- Charts – to show time-series trends, reach growth, and engagement breakdowns.
- Calendar blocks – to display when specific hashtag campaigns were active.
If you need to change your reporting focus, it’s effortless to drag-and-drop new blocks or update the existing layout in the visual editor.
Softr is built with enterprise-grade security. All hashtag data is encrypted in transit and at rest, hosted on secure infrastructure. You have full control over data access via role-based permissions, ensuring that sensitive campaign budgets or internal notes aren't visible to external users.
For dashboards using Softr Databases, your data is stored in a secure European environment with SOC 2 Type II compliance. For dashboards connecting to tools like Airtable or BigQuery, Softr acts as a real-time presentation layer, meaning your data stays in your source and is only displayed to authorized users through secure API connections. Softr follows industry best practices for platform monitoring to keep your marketing intelligence safe.
It is fully production-ready. Unlike basic AI builders that generate static mockups or fragile code that requires a developer to maintain, Softr builds your hashtag performance dashboard on a stable, scalable foundation.
We handle the complex parts natively—including user login systems, secure hosting, and granular data filtering—so you don't have to manage them. This solves the reliability issues common with AI-generated software; you get the speed of instant creation with the durability of a tool that your team can rely on for daily client reporting from morning one.
Softr is the first AI-native platform designed for building interactive business software. Unlike traditional BI tools that are often read-only or complex to configure, or "vibe coding" tools that generate code that's hard to secure, Softr's AI Co-Builder creates functional, secure apps on a production-ready foundation.
The hybrid advantage is key: use AI to generate your hashtag tracking database and dashboard pages in minutes, then use visual controls to fine-tune the charts and forms. You get the speed of AI combined with robust business infrastructure (authentication, user roles, and hosting) already built-in. It's built for marketing teams that need to go from a data concept to a live client portal in hours, not weeks.
Yes. Softr supports powerful native workflows and a wide range of marketing integrations to connect your dashboard to your tech stack. You can automate tasks like sending weekly performance digests via email or syncing new campaign leads with your CRM. Softr also supports the REST API, webhooks, and tools like Zapier and Make.
Whether you need to push performance data to a client’s Slack channel, trigger an automation when a hashtag hits a target reach, or pull in billing data from Stripe, you can build these workflows directly into your dashboard without writing any code.
Describe what you need. Softr's AI builds your custom dashboard in minutes.