Organize events, manage contacts, and track progress with a customizable CRM tailored to your event planning and coordination needs.


Build a CRM for events that matches your workflow. Add only the tools you need, and adapt your setup as your event planning evolves—no code required.
Connect spreadsheets, ticketing systems, and calendars with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your events.
Empower your event team with the right CRM tools and permissions. Set up secure logins, user groups, and granular access—no IT required.
Let planners, coordinators, and vendors see only their relevant dashboards and event data.
Let planners, coordinators, and vendors see only their relevant dashboards and event data.
Connect with tools like Make, Zapier, or N8N to automate reminders, follow-ups, or calendar updates for any event.
Access your CRM on desktop or mobile. Your event data and tools are always available on the go.
Team members log in with Google, email, or SSO for quick, secure access—no IT tickets needed.
Keep event and attendee data safe with SOC2 and GDPR compliance, plus robust access controls.
Event teams can ask AI for attendee stats or sales updates—get instant answers right inside your event CRM with Softr.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your event management CRM in minutes with drag-and-drop blocks and templates.
Add features like attendee tracking or custom workflows as your event needs change—no rebuild needed.
Start with your CRM, then add event portals, dashboards, or forms—all in one place, no extra tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












An event management CRM is a secure platform where event organizers, coordinators, and stakeholders can log in to manage every aspect of their events—from schedules and attendee lists to vendor communications and resource allocation. It centralizes all event information, so you don’t have to juggle emails, spreadsheets, or separate tools. This helps keep your event planning organized and ensures a smoother experience for your team and your clients.
Softr makes it easy to build an event management CRM that matches the way your team works. You can connect your current data—like event details in Airtable, guest lists in Notion, or vendor contacts in monday.com—and set up a portal where team members can track progress, manage tasks, update schedules, and share files, all in one place.
You won’t need to write any code. Start with a template or customize from scratch, adjust the interface, decide who can access what, and brand the CRM to fit your company’s look. It’s fast to set up, effortless to update, and flexible enough to grow as your event needs change. Everything stays coordinated and professional.
You can include a wide range of features in your event management CRM, depending on how your planning process works. Some of the most common options are:
\- User logins – so each organizer or vendor accesses their own dashboard
\- Custom dashboards – to display event timelines, attendee numbers, or budgets
\- Forms – for collecting RSVPs, vendor details, or feedback
\- File sharing – to upload and distribute contracts, run sheets, or presentations
\- Search and filters – to quickly find guests, suppliers, or resources
\- Tables, lists, and detail views – to manage tasks, schedules, or inventory
\- Comments or status updates – to keep everyone on the same page
\- Charts – to visualize registrations, spending, or timelines
\- Calendar view – to track event dates, meetings, or milestones
\- Permissions and roles – so different team members only see what they need
All features are built using Softr’s drag-and-drop blocks, so you can set up your CRM without coding. And if your event workflows change, it’s easy to update the CRM later.
No coding is needed. You can build your entire event management CRM using Softr’s visual editor. Everything from the layout to user permissions can be tailored to your team’s needs without writing any code at all.
Yes. You can manage multiple event clients or planning teams in a single event management CRM portal. Each user only sees the events, schedules, and documents assigned to them, based on their login and role. This is especially helpful for event agencies, planners, or organizations coordinating several events or stakeholders at once.
Softr supports a wide range of data sources that you can use in your event management CRM. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also pull in data from other tools using the REST API.
You aren’t limited to one source. You can integrate multiple data sources within the same CRM, allowing your event dashboard to show information from both Airtable and HubSpot at the same time. Most sources support real-time, two-way sync so changes in your CRM or data source are always up to date.
Yes, Softr gives you full control over how users interact with your event management CRM. You can customize the layout, navigation, and content to fit your brand and event workflow. Each page or section can be shown or hidden based on the user’s role, so each event client or team member only sees what’s relevant to them.
You can set up specific user roles, such as event client, planner, or admin, and define what each can view or edit. For example, clients can see only their own event details, while internal planners can manage all event bookings. You can also create personalized dashboards by filtering data based on the logged-in user.
This level of customization is especially useful when you’re managing multiple events or client accounts within the same CRM, keeping the experience secure and tailored for each user.
Yes, you can. You don’t need to already have your event data in another platform to get started with Softr. If you’re starting from scratch, you can use Softr Databases, which is built into the platform and works seamlessly with your event management CRM.
If you already track events, attendees, or schedules in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to bring in data from other tools. This gives you full control over how your event data is organized and displayed in your CRM.
Yes, you can fully white-label your event management CRM in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the CRM feel like a seamless extension of your event business. You can also remove all Softr branding, so your clients and team members only see your company’s identity throughout their experience.
Yes, you can. Softr gives you significant flexibility to control both the design and layout of your event management CRM. You can adjust colors, fonts, spacing, and page structure to reflect your brand. You can also decide how each page is laid out, choose which blocks go where, and set what different users see when they log in.
To display your event data, you can add blocks tailored to your needs:
\- Table blocks – for structured data like event lists, attendee registrations, or task tracking
\- List or Card blocks – to highlight things like venue profiles, vendor contacts, or key resources
\- Detail View – to display one record at a time, such as an event overview
\- Forms – for collecting event details or feedback
\- Charts – to visualize event metrics
\- Calendar blocks – to display event schedules or deadlines
If your content or design needs change, it’s easy to make updates in the visual builder.
Softr is built with security in mind. All data is encrypted in transit (TLS) and at rest, and your event management CRM is hosted on secure, reliable infrastructure. Softr gives you full control over who can view and edit event data in your CRM. You can set up role-based permissions, manage users within your data source, set visibility rules, and apply global restrictions to protect sensitive event information across your CRM.
For CRMs connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time based on your access settings. You remain in control of your data and who can interact with it.
Softr also follows industry best practices for authentication, access control, and platform monitoring to keep your event data secure.
You can get started for free. Softr’s Free plan lets you publish one app with up to 10 users and 2 user groups, and includes support for all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your CRM needs more users or advanced features, you can explore the paid plans as your event management needs grow.
Softr is designed to make it easy to create powerful, user-friendly tools—like event management CRMs, client portals, and internal platforms—without writing code or relying on developers. What sets Softr apart is how quickly you can turn your event workflow into a working CRM, with seamless integration to your data.
Unlike no-code platforms focused on mobile apps or developer-centric tools, Softr is built for non-technical event teams who want full control over layout, experience, and permissions. You can build on top of real-time data from sources like Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded CRMs for your event staff or clients.
Customization is visual and intuitive, from content and design to user-specific permissions. Softr includes user roles, forms, conditional logic, and API support out of the box, so you don’t need to piece together different tools to launch your event management CRM.
Yes. Softr offers a wide range of integrations so you can connect your event management CRM to the rest of your tech stack. You can sync with tools like Stripe for ticket payments, Intercom for event communications, and automate processes using Zapier, Make, or N8N. Softr also supports REST API and webhooks for more advanced event workflows.
Whether you need to push attendee data to another system, trigger automations when an event registration happens, or display information from other tools, you can build it into your CRM—no coding required.