Manage client relationships, track campaigns, and streamline operations with a customizable CRM tailored to your marketing agency's needs


Set up a CRM tailored for your agency’s unique workflows. Add only the features you need now, and update your setup as your clients and team grow.
Connect spreadsheets, CRMs, and project management tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your agency.
Empower your marketing team to manage clients, campaigns, and leads securely. Set up access, permissions, and workflows—no coding or IT support needed.
Give account managers, creatives, and leadership tailored dashboards. Each team sees only the information relevant to their work.
Give account managers, creatives, and leadership tailored dashboards. Each team sees only the information relevant to their work.
Integrate with marketing tools and CRMs to automate lead capture, follow-ups, and reporting—so your team focuses on strategy.
Access campaign data and client info from anywhere. Your CRM is mobile-ready for remote or on-the-go teams.
Enable fast, secure access for your agency team with Google, email, or SSO logins—no IT tickets required.
Protect client and campaign data with robust permissions. Softr is SOC2 and GDPR compliant for agency peace of mind.
Let team members ask AI about clients, campaigns, or tasks—answers appear instantly inside your CRM, powered by Softr.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your digital marketing CRM in minutes with drag-and-drop blocks and ready-made templates.
Add features like campaign tracking, client portals, or reporting as your agency scales—no rebuild needed.
Manage clients, projects, and campaigns in one CRM—no extra tools or scattered data.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A digital marketing agency CRM is a secure platform where your agency team and clients can collaborate, track campaigns, manage leads, and access important project updates in one place. It keeps all of your campaign information, client communications, and reporting organized, so you don’t have to rely on scattered emails or spreadsheets. This makes it easier for your team to provide a streamlined and transparent experience for every client.
Softr makes it easy to create a digital marketing agency CRM that fits your agency’s workflow. You can connect your existing data—like campaign details in Airtable, client contacts in HubSpot, or project notes in Notion—and set up a CRM where your team and clients can log in, view campaign progress, submit requests, and access reports, all in one centralized hub.
You don’t need to write any code. You can start from a template or build from scratch, customize the layout, set user permissions, and apply your agency’s branding. It’s quick to launch, simple to update, and flexible enough to scale with your agency’s needs, making client and campaign management much more organized.
You can build a variety of features into your digital marketing agency CRM, depending on how your agency operates. Some of the most useful include:
\- User logins – so each client or team member can access their own dashboard
\- Custom dashboards – to display campaign performance, lead pipelines, or project milestones
\- Forms – for onboarding new clients, submitting campaign briefs, or collecting feedback
\- File sharing – enabling clients and team members to upload or download campaign assets
\- Search and filters – to quickly find contacts, campaigns, or reports
\- Tables, lists, and detail views – to organize leads, tasks, or campaign activities
\- Comments or status updates – to keep communication about campaigns in one place
\- Charts – for visualizing marketing metrics, ROI, or lead generation stats
\- Calendar view – to track campaign timelines, meetings, or deadlines
\- Permissions and roles – so clients and team members only see the information relevant to them
All of this can be built using Softr’s drag-and-drop blocks, so you don’t need to write any code. If your agency’s needs change, you can easily update the CRM later.
No coding is required. You can build your digital marketing agency CRM entirely using Softr’s visual editor. Everything from the layout to user permissions can be tailored to your agency’s processes without having to write a single line of code.
Yes. You can manage multiple clients and agency teams in a single digital marketing agency CRM. Each user only sees the campaigns, projects, and data assigned to them, based on their login and role. This setup is ideal for digital marketing agencies working with several clients and internal teams at once.
Softr supports a wide range of data sources for your digital marketing agency CRM. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also import data from other sources using the REST API.
You’re not limited to just one source. You can integrate multiple data sources into your CRM and display them side by side—so, for example, your CRM can pull in campaign data from Airtable while syncing client details from HubSpot. Most sources support real-time, two-way sync, so any updates in your CRM or original data source stay current automatically.
Yes, Softr gives you full control over the user experience and permissions in your digital marketing agency CRM. You can tailor the layout, navigation, and content to fit your agency’s branding and workflow. Each page or section can be shown or hidden based on who’s logged in, so every client, account manager, or team member only sees what’s relevant to them.
You can also define different user roles, such as client, project manager, or agency admin—and set exactly what each role is allowed to view or edit. For example, clients can only access their own campaign results, while team members can manage multiple accounts. You can even create personalized dashboards by filtering data for each logged-in user.
This level of customization is especially helpful for agencies handling multiple clients and projects in one CRM. It keeps everything organized, secure, and tailored to each user’s needs.
Yes, you can. You don’t need to import existing client or campaign data from another tool to start building your digital marketing agency CRM with Softr. If you’re starting fresh, Softr Databases is built into the platform and works seamlessly with any CRM you create.
But if you already have client or marketing data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to pull in data from other sources. This gives you complete control over how your data is organized and displayed in your CRM.
Yes, you can fully white-label your digital marketing agency CRM in Softr. You can apply your own logo, agency colors, fonts, and set up a custom domain to make the CRM feel like a seamless part of your agency’s brand. All Softr branding can be removed, so your clients and team only see your agency’s identity throughout the platform.
Absolutely. Softr gives you extensive control over the design and layout of your digital marketing agency CRM. You can tweak colors, fonts, spacing, and the entire page structure to reflect your agency’s branding. Arrange each page as you like, decide which blocks go where, and set up custom views for different team members or clients.
To organize your data, you can add various blocks depending on your workflow:
\- Table blocks – to manage campaign lists, client deliverables, or analytics
\- List or Card blocks – to showcase client accounts, project pipelines, or campaign assets
\- Detail View – to display specific client or project records, like a campaign dashboard
\- Forms – for onboarding new clients or collecting campaign briefs
\- Charts – to visualize marketing analytics
\- Calendar blocks – to track deadlines, meetings, or campaign schedules
If you need to update content or design later on, you can do so easily right in Softr’s visual builder.
Softr prioritizes security for your digital marketing agency CRM. All data is encrypted both in transit (TLS) and at rest, and your CRM is hosted on secure, reliable infrastructure. You have full control over user access, so you can configure role-based permissions, manage users through your data source, set up visibility rules, and apply global restrictions to protect sensitive client and campaign data.
When connecting to external data sources like Airtable, Notion, or SQL, Softr doesn't store your data—it only displays it in real time based on your access settings. You always retain control over your agency’s and clients’ information.
Softr also adheres to industry best practices for authentication, access control, and platform monitoring to ensure your CRM remains secure.
You can get started at no cost. Softr’s Free plan allows you to publish one CRM app with up to 10 users and 2 user groups, supporting main data sources like Softr Databases, Airtable, Google Sheets, and more.
If your agency’s CRM needs to accommodate more users or advanced features, you can explore their paid plans here: <http://softr.io/pricing>
Softr is designed to let you quickly build fully functional, user-facing apps—like digital marketing agency CRMs, client portals, and internal tools—without the need for coding or developers. What really sets Softr apart is how fast you can get from idea to live CRM, and how well it integrates with your existing agency data.
Unlike no-code tools focused on mobile apps (like Glide) or those that are more developer-oriented (like Retool), Softr is ideal for non-technical teams who want full control over layout, user experience, and permissions. You can build on live data from Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded CRMs that both your team and clients can access.
Everything is customizable—from the visuals to user permissions. And with built-in features like roles, forms, conditional logic, and API support, you won’t need to piece together multiple tools to launch a polished CRM.
Yes! Softr supports a variety of integrations so you can connect your digital marketing agency CRM to the rest of your toolkit. Sync with tools like Stripe for payments, Intercom for client communication, and automate repetitive tasks using Zapier, Make, and N8N. Softr also supports REST API and webhooks for more advanced automations.
Whether you want to send client data to another system, trigger automated marketing workflows, or pull in analytics from other platforms, you can build all of this into your CRM using Softr—no coding required.