Track projects, manage assets, and monitor hours in an AI-powered system built with AI to fit your creative agency's unique workflow.




Customize your creative agency software setup with the exact steps and views your team needs. Add features as processes evolve—no code needed.




Connect spreadsheets, CRMs, and project trackers with real-time sync—or manage everything in Softr Databases. One source of truth for your agency's creative workflows.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give designers, copywriters, and project managers tailored access and dashboards, so each role sees just their assigned tasks and files.
Give designers, copywriters, and project managers tailored access and dashboards, so each role sees just their assigned tasks and files.
Streamline agency processes with Softr Workflows. Trigger native notifications for brief approvals or status changes to keep production running smoothly.
Access and update your creative project status or log billable hours on the go. All agency tools are mobile-ready out of the box.
Use Google, email, or SSO logins to give your creative team fast, secure access to internal assets—no IT tickets needed.
Keep sensitive client data and internal campaign drafts safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your creative agency software in minutes with AI—no manual configuration or manual dev work required.

Add features like billable hour tracking, asset libraries, or feedback portals as your agency growth evolves.

Start with project tracking, then add client portals and team dashboards—all in one place with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




Creative agency software is a secure internal workspace where your team can manage project lifecycles, creative briefs, brand assets, and production timelines. It centralizes all agency operations in one place, eliminating the chaos of scattered email threads and disconnected spreadsheets. This organization ensures your creative team stays focused on billable work while providing a high-quality, professional experience for project managers and stakeholders.
Softr is the first AI-native platform for building business software, making it easy to create creative agency software that perfectly matches your studio's unique workflow. You can describe your agency's needs to the AI Co-Builder to instantly generate your project database, task pages, and team dashboards—all fully connected and secure.
No coding knowledge is required. You can start by generating with AI, using a pre-built agency template, or building from scratch. Everything runs on Softr Databases, the native database built into the platform, or you can link existing creative data from Airtable, Google Sheets, or HubSpot. You have full control to customize the agency dashboard visually, set permissions for different creative roles, and brand the interface to match your agency’s aesthetic. It’s built to launch quickly and scale as your client roster grows.
You can build a comprehensive suite of features into your creative agency software to streamline production. A high-performing agency tool typically combines standard operational blocks with AI intelligence:
- AI-Powered Intelligence – Use Ask AI to query campaign performance data or set up Database AI Agents to automatically generate initial draft descriptions or research competitor brand positioning.
- Vibe Coding Blocks – Build custom UI elements—like a dynamic mood board display or a visual budget tracker—using the AI Code block to "vibe code" specific tools for your designers.
- Softr Workflows – Create native automations, such as an automatic Slack notification when a creative brief is approved or a status sync when a design is moved to 'Review'.
- Team Portals & Logins – Securely manage access so junior designers see assigned tasks while creative directors maintain a bird’s-eye view of all agency accounts.
- Forms & Feedback – Capture client requests or internal feedback with custom forms that support large file uploads for high-res assets.
- Resource Dashboards – Visualize agency capacity, project profitability, and billable hours with real-time charts.
- Kanban & List Views – Manage your production pipeline with searchable tables, interactive kanban boards for design stages, and detailed asset record views.
Everything is drag-and-drop, and if your agency requires a unique feature, you can use the Vibe Coding block to build it instantly with AI.
Vibe coding allows your agency to move at the speed of your creative ideas. You can "vibe code" your creative agency software by describing your project management needs to the AI Co-Builder. Softr then generates a production-grade tool tailored to agencies on a secure foundation.
While other tools give you raw code that breaks, Softr handles the heavy lifting—like secure asset hosting, user authentication, and data logic—natively. This provides the speed of AI generation without the technical overhead of managing custom code. You describe the workflow, Softr builds the software, and your creative team can start logging hours and managing briefs immediately.
Yes. You can manage multiple internal teams (e.g., Design, Copy, Video) or different client accounts within a single software instance. Each team member only sees the creative briefs and assets assigned to them based on their specific role and permissions. This is ideal for large agencies or multi-disciplinary studios that need to keep client sensitive data partitioned while maintaining a central hub.
Absolutely. You don't need an existing setup to start building your creative agency software. If you're starting fresh, you can use Softr Databases, which is integrated directly into the platform to house your project specs, client lists, and asset links.
If you do have data stored in Airtable, Google Sheets, HubSpot, or SQL, you can connect those sources in seconds. You can even use the REST API to pull in data from creative tools like Figma or Adobe Workfront. You have total control over how your agency's operational data is structured and displayed.
Softr Databases is the recommended native source for creative agency software, offering high performance and instant triggers for project automations because the data lives where the app does.
Softr also connects to 17+ external sources including Airtable, Google Sheets, HubSpot, and SmartSuite. You can even combine sources in one app—for example, pulling client contact info from HubSpot while managing design tasks in Softr Databases. Updates happen in real-time, ensuring your project timelines are always accurate across all platforms.
Yes, Softr provides deep control over the agency experience. You can customize the dashboard navigation to reflect your studio's workflow. Every page can be restricted based on user roles, ensuring designers only see their tasks while account managers see financial data.
You can set up roles for Founders, Project Managers, and Contractors, defining exactly what each person can view or edit. For instance, contractors might only be able to upload files, while admins can change project budgets. This prevents data sprawl and keeps your agency's proprietary processes secure and tailored to every user's specific job function.
Yes, you can fully white-label your creative agency software. You can apply your studio's logo, unique brand colors, typography, and host the tool on your own custom domain (e.g., internal.youragency.com). By removing Softr branding, the software feels like a bespoke product built specifically for your agency’s team and high-end clients.
Yes, you have total flexibility over the design and layout. You can adjust the visual hierarchy, grid spacing, and page structure to suit your agency's aesthetic. You choose which blocks appear for which teams, ensuring a clean interface.
To manage your creative data, you can choose from various blocks:
- Table blocks – to track campaign budgets and media buy lists.
- Card blocks – to showcase visual brand assets and creative mocks.
- Detail View – for deep dives into specific creative briefs.
- Forms – for internal job requests and asset intake.
- Charts – to track team utilization and billable ratios.
- Calendar blocks – to monitor launch dates and production deadlines.
Updates are made via a visual builder, allowing you to iterate on your internal tools as your agency's services evolve.
Softr is built with enterprise-grade security. All creative briefs and agency data are encrypted in transit and at rest. You have granular control over visibility, allowing you to set role-based permissions so sensitive client contracts or payroll data stay protected.
Apps using Softr Databases benefit from SOC 2 Type II compliance and European-based hosting (Germany). For agencies connecting to external sources like SQL or Airtable, Softr acts as a secure presentation layer and does not store your original data. Your agency’s intellectual property and client files remain under your total control, managed through industry-standard authentication methods.
It is fully production-ready. While other AI generators create simple prototypes, Softr builds your creative agency software on a robust development foundation.
We provide native handling of the "boring stuff" like secure logins and team permissions, so you don't have to manage custom code. This fixes the common AI issue where tools are hard to maintain over time. Your agency app is scalable, secure, and ready for your team to start managing real client projects from the very first hour.
Softr is the first AI-native platform designed for business software. Unlike traditional no-code tools that require weeks of manual setup, or "coding agents" that provide unmanageable scripts, Softr’s AI Co-Builder builds on a secure, pre-configured framework.
This gives agencies a hybrid advantage: use AI to generate the entire project management system in minutes, then use the visual drag-and-drop editor for pixel-perfect branding. You get the speed of AI with the stability of a platform that already includes critical business features like roles and permissions, making it the fastest way for a busy agency to professionalize their internal operations.
Yes. Softr supports native workflows and deep integrations to connect your agency software to the rest of your creative stack. You can automate internal notifications using Softr Workflows, collect payments via Stripe, or integrate with communication tools like Slack.
Whether you need to trigger a project kickoff in your task manager or pull in creative data via REST API and webhooks, you can build these connections easily. Softr ensures your agency software acts as the central brain of your business, syncing seamlessly with your existing tools without requiring a developer.
Describe what you need. Softr's AI builds your agency tool in minutes. No setup time, no dev work required.