Introducing Database AI Agents

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✨ TL;DR:
- Softr AI Agents for Databases are live: Build agents that instantly automate the most tedious manual data entry tasks.
- Auto-fill and update fields in real time: Draft emails, auto-tag tickets, refresh product info.
- Fine-tune how agents work: Pick the AI model (GPT-5, Claude 4, and more), and set precise filters and conditions on when and how they run.
- Search the live web for answers: Pull competitor info, market stats, or supplier details straight into your tables, no more copy-paste or hours of research.
- Dozens of ready-made templates: From reading contracts and summarizing notes to enriching records with web data, agents can tackle almost any workflow.
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Imagine opening your inventory database or CRM on a Monday morning.
You’re ready to plan the week ahead, but instead, you’re doing the manual data entry work that has to get done.
New leads show up with half the details missing. Product names in your catalog are inconsistent. Reports are off because tags weren’t updated. All those small, tedious tasks add up — and before you know it, the day’s already slipping away.
Today, we’re excited to announce Database AI Agents, a powerful way to put AI to work inside of Softr Databases, so you can get back to the kind of work only you can do.
Why AI Agents?
We know there’s no shortage of shiny new AI tools. The problem is, many of them look impressive on the surface but don’t work well under the hood. Wasting time, burning credits, and not actually solving the problems that matter most.
Database AI Agents are one of the most high-value ways to incorporate AI into your business workflows.
Auto-fill and update fields in real time

No matter your role or industry, one thing always seems to be true: keeping data enriched and up to date is important, but it’s also one of the least-loved parts of the job.
AI Agents take that work off your plate, and they do it without the slip-ups that come from fatigue or repetition (no third cup of coffee needed 😅).
Instead of asking someone to tag every single product by hand (a fast track to burnout), or manually summarize that meeting you were all in, you can design an AI Agent to handle nearly any database task. From the repetitive, like auto-tagging, to the creative, like drafting new social posts.
Here are a few everyday scenarios where an AI Agent can cut your work from hours to seconds:
- Lead enrichment: When a new lead fills out a form, the agent can automatically add their company name, pull in public details like industry and size, and tag the record, so your CRM is always ready before you even open it.
- Invoice payments: Instead of scrolling through invoices to copy dates and totals, the agent can grab key numbers from PDFs and drop them straight into the right fields.
- Product cataloging: Adding a hundred new products? The agent can create product descriptions from your specs and keep names, categories, and prices consistent without you typing the same thing over and over.
- Reporting and analytics: If you need weekly reports by region or product type, the agent can auto-tag records as data comes in, so filters and dashboards are accurate without a manual clean-up.
Let an agent search the web for you

Not all the information you need is already sitting in your database. Sometimes you have to go find it: like when a new lead signs up but you still need their job title, or when you want to check a competitor’s prices, or when a product detail is hidden deep on a supplier’s website.
Normally, that means opening many tabs, searching, copying, and pasting everything by hand. It’s slow, frustrating work, and easy to make mistakes.
With an AI Agent, you don’t have to do that anymore. The agent can search the web for you, collect the right details, and put them straight into your database. That way your records are always complete and up to date, and you and your team spend less time looking for information and more time using it.
With an AI agent that can search the web, you can build:
- Prospect research: When a new lead enters your CRM, the agent can search LinkedIn or company websites to pull in their role, industry, and company size automatically.
- Competitor tracking: Keep tabs on competitor pricing or feature updates by having an agent scan their site and log changes into a table you can review anytime.
- Vendor sourcing: Looking for suppliers or contractors? Agents can pull contact info, product specs, and certifications directly from vendor websites, so you always have an up-to-date list.
- Market insights: Agents can collect industry news headlines or funding announcements related to your sector and add them to a central database for your team to track trends.
- Content enrichment: If you’re building a product catalog or knowledge base, an agent can grab public descriptions, images, or FAQs from official sources to fill in missing details.
Fine-tune exactly how your agents work

One of the hardest parts of using AI isn’t telling it what to do: it’s making sure it doesn’t run wild, making errors, and burning up credits along the way.
Imagine this: every time you update a single number in your database, the AI jumps in and re-writes the whole record. Or it keeps running again and again when nothing important has changed. Your credits disappear fast, and the results aren’t even useful. On the other hand, you don’t want to sit there clicking “run” by hand whenever you need fresh data.
That’s a common limitation of other database agents.
With Softr’s Database AI Agents, you decide exactly when the agent should work:
- A new lead is added? Run it immediately.
- An invoice is marked “paid”? Trigger an update.
- Need a manager’s approval first? The agent will wait until the box is checked.
You can also add conditions — for example, only run if the email field is filled, or only if the company name is missing. That way, you save credits and avoid mistakes.
And when it comes to outputs, you don’t have to bring your own API keys or stick to one model. Softr gives you the flexibility to choose the right one for each job:
- Use faster, lighter models for quick tasks like tagging records or categorizing feedback.
- Use more advanced models for scanning the web or extracting and analyzing insights.
How it works
AI Agents live right inside Softr Databases. Just toggle them on for the fields you want, set the conditions, and they’ll start working exactly when you need them.
We can’t wait for you to see how much time this saves.
Here are a few ways to dive in:
- 📖 Explore our help docs to get step-by-step instructions.
- ▶️ Watch the intro video for a quick walkthrough.
- 🎓 Join our live workshop on Thursday, Oct. 9 to see AI Agents in action and ask questions live (details to come).
What’s next
This is just the beginning.
With Database AI Agents, every Softr app can become smarter, faster, and more powerful, giving small to mid-sized teams the kind of leverage that once belonged only to enterprises.
We believe this is the future of custom software, and we’re excited to build it with you.

