Visualize key metrics, drive informed decisions, and tailor insights with a customizable dashboard for your executive team.


Create an executive dashboard that shows only the data and views your team needs. Adjust and expand as your priorities and processes evolve.
Connect spreadsheets, project management tools, and analytics platforms with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your metrics.
Empower your teams with tailored dashboards and secure access. Set up logins, user groups, and permissions for real-time reporting—no IT required.
Give different teams or departments personalized dashboards and insights, so everyone sees the data that matters to them.
Give different teams or departments personalized dashboards and insights, so everyone sees the data that matters to them.
Connect with Make, Zapier, or N8N to automate report distribution and data updates—saving time and reducing errors.
Access and review dashboards on desktop or mobile. All executive dashboards are mobile-ready by default.
Provide secure access to dashboards with Google, email, or SSO logins—no IT tickets or manual setup.
Keep sensitive business data protected with SOC2 and GDPR compliance, plus robust access controls for every user.
Executives can ask AI for key metrics or trends and get instant answers, all within your dashboard powered by Softr.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Build your executive dashboard in minutes with pre-built blocks and visual customization—no coding needed.
Add new reports or connect data sources as your executive dashboard needs expand—no starting over.
Bring dashboards, reports, and insights together—manage it all in one platform, without extra tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












Executive dashboard software is a centralized platform where company leaders can log in to access all their key business metrics, reports, and insights in one place. It pulls together data from different sources—like sales, operations, finance, and HR—so executives have a clear, up-to-date view of how the organization is performing without having to juggle multiple spreadsheets or tools.
Softr makes it easy to build executive dashboard software that fits the unique needs of your leadership team. You can connect your existing data sources—like Airtable, Notion, HubSpot, SQL, or Google Sheets—and create dashboards that display real-time KPIs, trends, and reports, all tailored for executive decision-making. You don’t need to write any code. Start with a template or build from scratch, adjust the layout, control who sees what, and brand everything to match your company. It’s quick to launch, simple to update, and flexible enough to change as your organization grows.
You can include a wide variety of features in your executive dashboard software, depending on what your leadership needs to monitor. Popular features include:
\- Custom dashboards – to show key metrics, financial performance, and department updates
\- Data visualizations – like charts, graphs, and trend lines for quick insights
\- User logins – so each executive can access their own dashboards or relevant data
\- Filters and search – to drill down into specific time periods, teams, or KPIs
\- Tables and lists – to display reports, action items, or project statuses
\- File sharing – for uploading and accessing strategic documents or presentations
\- Comments or status updates – to keep leadership communication focused
\- Calendar view – to track important deadlines, meetings, or company events
\- Permissions and roles – to control what each executive or manager can see
Everything is built using Softr’s drag-and-drop blocks, so you can easily add, modify, or remove features as your needs evolve.
No coding is required. You can build your executive dashboard software entirely using Softr’s visual editor. Everything from layout to user permissions and data integration can be set up without writing a single line of code.
Yes. You can manage multiple teams or departments in a single executive dashboard. Each user only sees the data and reports relevant to their role or department, based on their login and permissions. This is especially useful for organizations that want to centralize reporting and insights for different executive stakeholders or business units.
Softr supports a wide variety of data sources for your executive dashboard. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also connect with additional sources using the REST API.
You’re not limited to just one source. Multiple data sources can be integrated into your executive dashboard and viewed side by side—so, for example, you can bring in data from both Airtable and HubSpot at once. Most sources support real-time, two-way syncing, so any changes in your dashboard or the original data source stay up to date automatically.
Yes, Softr gives you full control over how users interact with your executive dashboard. You can tailor the layout, navigation, and content to reflect your company’s brand and executive needs. Each dashboard section or report can be shown or hidden based on who’s logged in, ensuring each executive or manager only sees the data that’s relevant to them.
You can set up different user roles, such as executive, manager, or analyst, and define exactly what each role can view or modify. For example, executives can access high-level overviews, while managers can see more detailed operational metrics. Personalized views can also be created by filtering data for each logged-in user. This level of customization keeps your executive dashboard organized, secure, and relevant for every stakeholder.
Yes, you can. You don’t need to have your data in another platform to start building your executive dashboard with Softr. If you’re starting from scratch, you can use Softr Databases, which is built right into the platform and integrates directly with your dashboard application.
If you already have data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to bring in data from other systems. Either way, you have full flexibility over how your executive dashboard’s data is organized and displayed.
Yes, you can fully white-label your executive dashboard software in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the dashboard feel like a seamless part of your organization. All Softr branding can be removed, so your leadership team and stakeholders only see your company’s identity throughout the experience.
Absolutely. Softr provides you with robust flexibility to tailor both the design and layout of your executive dashboard software. You can adjust colors, fonts, spacing, and page structure to match your corporate branding. You control the layout of each dashboard page, select which blocks to use, and determine what information is visible to different user roles.
To present your key metrics and insights, you can choose from several types of blocks:
\- Table blocks – to display structured data like performance indicators, project statuses, or KPI tracking
\- List or Card blocks – for highlighting executive summaries or quick stats
\- Detail View – to drill down into a specific metric or report
\- Forms – for collecting leadership feedback or updates
\- Charts – to visualize trends and progress
\- Calendar blocks – to keep track of important meetings or deadlines
If your reporting needs change, you can easily update the dashboard directly in the visual builder.
Softr is designed with security at its core. All data is encrypted both in transit (TLS) and at rest, and your executive dashboards are hosted on secure, reliable infrastructure. You have full control over user access, with role-based permissions, direct user management from your data source, and visibility rules to safeguard sensitive executive information across your dashboards.
When your executive dashboard software connects to external data sources like Airtable, Notion, or SQL, Softr does not store your data—it displays it in real time based on your configured permissions. You always decide who can view or edit the dashboard data.
Softr also follows industry-standard best practices for authentication, access control, and platform monitoring to keep your executive information protected.
You can start building your executive dashboard software for free. The Free plan allows you to publish one app with up to 10 app users and 2 user groups, and includes access to standard data sources like Softr Databases, Airtable, and Google Sheets.
If you need to scale or require more advanced features for your executive dashboards, you can explore Softr’s paid plans: <https://softr.io/pricing>
Softr is designed to make building user-facing applications—like executive dashboards, internal tools, and reporting suites—simple and fast, even if you don’t code. What makes Softr unique is how quickly you can transform your data into a working dashboard, and how seamlessly it connects with your existing data sources.
Unlike some no-code tools focused on mobile apps (like Glide) or built for developers (like Retool), Softr is made for non-technical teams who want full control over layout, user experience, and access permissions. You can build dashboards on top of real-time data from Airtable, Google Sheets, Softr Databases, or SQL, and provide a secure, branded experience for your executives.
You can visually customize everything, from dashboard layout to user visibility. With built-in user roles, forms, conditional logic, and API support, you don’t need to combine multiple tools to deliver a polished executive dashboard.
Yes. Softr offers a wide range of integrations, allowing you to connect your executive dashboard software to your broader tech ecosystem. You can sync with tools like Slack for notifications, connect to reporting services, and automate tasks using Zapier, Make, or N8N. Softr also supports REST API and webhooks for advanced automations.
Whether you want to send reports to another system, trigger actions based on dashboard updates, or pull in data from other tools, you can automate workflows directly within your executive dashboard—without needing to write any code.