Manage bookings, track customer data, and streamline operations with a customizable CRM tailored to your rental business needs.


Build a CRM tailored to your rental business with only the views and features you need. Adapt as your workflows change—no code required.
Connect spreadsheets, CRMs, and property management systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your rentals.
Empower your rental team with secure access to property data, tenant info, and workflows. Set up logins and permissions in minutes—no IT help required.
Provide property managers, agents, and support staff with tailored dashboards—each sees only what they need.
Provide property managers, agents, and support staff with tailored dashboards—each sees only what they need.
Integrate with tools like Zapier or Make to automate tenant onboarding, reminders, and task assignments.
Access rental data and manage tenants on the go. Your CRM is mobile-ready by default.
Enable fast, secure logins for your team with Google, email, or SSO—no IT setup needed.
Protect sensitive rental and tenant information with SOC2 and GDPR compliant security and access controls.
Let rental agents ask AI about leads, leases, or payments—instant answers from live CRM data, right inside your portal.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your rental CRM in minutes with drag-and-drop blocks and ready-made templates.
Add features like lease tracking, tenant portals, or maintenance requests as your needs change.
Start with a CRM, then add property dashboards or application forms—all in one place, no extra tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A CRM for rental business is a secure platform where property managers, landlords, and tenants can manage rental information, track leases, access documents, and communicate in one central place. It streamlines the entire rental process by consolidating tenant details, payment history, maintenance requests, and messaging, making it much easier to stay organized and deliver a smooth experience for both renters and property managers.
Softr makes it simple to create a CRM for rental business that fits the unique needs of your property management workflow. You can connect your existing data sources, such as Airtable for property records, payment histories, or tenant contact info, and set up a centralized platform where your team can manage leases, track payments, handle maintenance requests, and communicate with tenants all in one place.
You don’t need any coding skills. Start with a template or build from scratch, customize the layout, control access for different roles, and brand the portal to match your company. It’s quick to deploy, easy to update, and flexible enough to grow as your rental business expands.
You can build a wide range of features into your CRM for rental business, depending on your property management needs. Popular options include:
\- User logins – so landlords, property managers, and tenants can securely access their own information
\- Custom dashboards – to display lease status, upcoming payments, or maintenance activity
\- Forms – for new tenant applications, maintenance requests, or feedback
\- File sharing – for uploading and downloading lease agreements, receipts, and inspection reports
\- Search and filters – to help you quickly find properties, tenants, or payment records
\- Tables, lists, and detail views – to organize properties, lease terms, or tenant communications
\- Comments or status updates – to track maintenance progress or lease negotiations
\- Charts – for visualizing occupancy rates, rent collection, or maintenance trends
\- Calendar view – to manage lease end dates, rent due dates, or scheduled inspections
\- Permissions and roles – ensuring only the right people see the right information
With Softr’s drag-and-drop tools, you can set up all these features without writing any code, and make changes easily as your rental business evolves.
No coding is needed. You can build your CRM for rental business entirely with Softr’s visual editor. Everything from the layout to user roles and permissions can be tailored to fit your property management needs, all without writing a single line of code.
Yes. You can manage multiple tenants, property owners, or rental properties in a single crm for rental business portal. Each user only sees the information and data relevant to them, based on their login and role. This is especially useful for property managers or rental agencies overseeing several properties and tenants at once.
Softr supports a wide variety of data sources, making it flexible for your crm for rental business. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. There’s also a REST API connector to bring in data from other platforms.
You aren’t limited to a single source—you can use multiple data sources in the same rental management app and display them together. For example, you can show property data from Airtable alongside payment history from Google Sheets. Many of these sources support real-time, two-way sync, so your crm and original data stay in sync.
Yes, Softr gives you full control over how users interact with your crm for rental business portal. You can tailor the layout, navigation, and content to suit your workflow or branding. Each page or section can be shown or hidden depending on who’s logged in, so tenants, landlords, and property managers only see what’s relevant to them.
You can set up different user roles—such as tenant, landlord, property manager, or admin—and decide exactly what each role can view or modify. For example, tenants can see their lease details and payment status, while property managers can access all property records. You can also filter data automatically so each user only accesses what’s assigned to them.
This customization is especially useful for managing multiple properties, tenants, or property owners in the same system, making the experience secure, streamlined, and personalized for everyone involved.
Yes, you can. You don’t need to have your rental data in another system to start building your crm for rental business with Softr. If you’re starting fresh, you can use Softr Databases, which are built right into the platform and work seamlessly with your rental management portal.
If you already have your rental data in tools like Airtable, Google Sheets, or similar platforms, you can easily connect those as well. The REST API connector also lets you bring in data from other sources. No matter where you’re starting, you have full control over how your rental data is organized and presented to tenants or property managers.
Yes, you can fully white-label your crm for rental business in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the CRM look and feel like a natural part of your rental company. You can also remove all Softr branding, so your tenants and team members only see your company’s identity throughout the experience.
Absolutely. Softr gives you a lot of flexibility to control both the design and layout of your crm for rental business. You can adjust colors, fonts, spacing, and page structure to match your brand. You decide how each page looks, which blocks go where, and what different users—like property managers or tenants—see when they log in.
To display your rental data, you can add different types of blocks depending on what you need:
\- Table blocks – to show structured data like property listings, rental agreements, or maintenance requests
\- List or Card blocks – to highlight things like tenant profiles, available units, or payment records
\- Detail View – to show one property, tenant, or lease at a time
\- Forms – for application submissions or maintenance tracking
\- Charts – to display rental trends or occupancy rates
\- Calendar blocks – for rental due dates or inspection schedules
If your needs change, it’s easy to make updates right in the visual builder.
Softr is built with security in mind. All data is encrypted in transit (TLS) and at rest, and your crm for rental business is hosted on secure, reliable infrastructure. You have full control over who can see and manage information in your CRM. You can set up role-based permissions, manage users directly within your data source, configure visibility rules, and apply global restrictions to protect sensitive rental or tenant data across your app.
For integrations with external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time based on your access settings. You always control your data and who has permissions to view or edit it.
Softr also follows industry best practices for authentication, access control, and platform monitoring to keep your rental business data safe.
You can get started for free. Softr’s Free plan lets you publish one crm for rental business app with up to 10 users and 2 user groups, and supports all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your rental CRM needs more users or advanced features, take a look at the paid plans for more options: <http://softr.io/pricing>
Softr is designed to make it easy to build fully functional, user-facing apps—like a crm for rental business—without needing to code or hire developers. What sets Softr apart is how quickly you can go from idea to a working CRM, and how seamlessly it connects with your existing data sources.
Unlike some no-code tools that are focused on mobile apps (like Glide) or are more developer-centric (like Retool), Softr is built for non-technical teams who want full control over layout, user experience, and user permissions. You can create secure, branded apps that tenants and property managers can log into, and build directly on top of real-time data from Airtable, Google Sheets, Softr Databases, or SQL.
Everything is customizable visually, from content and design to user access. Since Softr includes features like user roles, forms, conditional logic, and API support out of the box, you don’t need to combine multiple tools to launch a polished rental CRM.
Yes. Softr supports a wide range of integrations, so you can connect your crm for rental business to the rest of your workflow. You can sync with tools like Stripe for rent payments, Intercom for tenant communications, and automate tasks using Zapier, Make, or N8N. Softr also supports REST API and webhooks for more advanced automation.
Whether you want to send lease data to another system, trigger automations when rent is due, or display information from other property management tools, you can build it right into your rental CRM without writing code.