Visualize customer data, track interactions, and streamline operations with a customizable dashboard tailored to your business needs.


Build a CRM dashboard that matches your team’s workflow. Start with the essentials, add features as needs change—no code required.
Connect spreadsheets, CRMs, and project management tools with real-time sync—or manage everything in Softr Databases. Centralize client and workflow data seamlessly.
Give your sales, support, and marketing teams the right access and tools with a CRM dashboard. Manage permissions and user groups—no coding required.
Provide tailored dashboard views for sales, marketing, and support teams, so each group sees just what they need.
Provide tailored dashboard views for sales, marketing, and support teams, so each group sees just what they need.
Connect with tools like Make, Zapier, or N8N to automate CRM tasks, notifications, and data syncing.
Access and update CRM records from any device. All dashboards are mobile-ready out of the box.
Team members can log in with Google, email, or SSO for fast, secure CRM access—no IT tickets needed.
Keep your CRM data safe with SOC2 and GDPR compliance, plus granular access control at every level.
Sales teams can ask AI for lead details, deal status, or recent activity—answers appear instantly within your CRM dashboard.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your CRM dashboard in minutes with drag-and-drop blocks and prebuilt templates.
Easily add pipelines, automate follow-ups, or update fields as your team’s CRM needs change.
Manage contacts, deals, and dashboards in one CRM—no need for multiple apps or subscriptions.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A CRM dashboard is a centralized hub where your team can log in to access and manage all your customer relationship data. This includes things like contacts, sales pipelines, tasks, and communications. By bringing all this information together in one place, the CRM dashboard keeps your team organized and helps you track progress, follow up on leads, and deliver great customer service without juggling multiple tools or spreadsheets.
Building a CRM dashboard with Softr is straightforward and efficient. You can connect your existing data sources—like Airtable, Hubspot, Notion, monday.com, SQL, and more—and set up a dashboard where your team can log in, update records, monitor sales progress, and manage tasks all in one place.
You don’t have to write any code. Start with a template or create your own, adjust the layout, set permissions, and apply your team’s branding. It’s fast to launch, easy to update, and flexible enough to adapt as your sales process grows or changes. It helps your whole team stay on the same page and look professional.
You can build a wide range of features into your CRM dashboard, depending on your workflow. Common features include:
\- User logins – so each team member can access the dashboard securely
\- Custom dashboards – to track deals, sales pipeline stages, or account info
\- Forms – for adding new leads, updating contact information, or submitting notes
\- File sharing – so team members can upload and download documents related to deals
\- Search and filters – to quickly find contacts, deals, or activities
\- Tables, lists, and detail views – to display records like leads, clients, or follow-up tasks
\- Comments or status updates – to keep internal communication organized
\- Charts – to visualize sales metrics, pipeline status, or team performance
\- Calendar view – for upcoming tasks, meetings, or key follow-ups
\- Permissions and roles – so users only see the data relevant to their role
All these features can be set up using Softr’s drag-and-drop blocks, so there’s no coding needed. And if your process changes, updating the dashboard is simple.
No coding is required. You can build your CRM dashboard entirely using Softr’s visual editor. Everything from the dashboard layout to user permissions can be customized without writing a single line of code.
Yes. You can manage multiple teams or users within a single CRM dashboard. Each user only sees the content and customer data assigned to them, based on their login and role. This is especially helpful for sales teams, account managers, or any organization coordinating across different departments or client accounts.
Softr supports a wide range of data sources for your CRM dashboard. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. If needed, you can also bring in data from other sources using the REST API.
You’re not limited to just one. You can connect multiple data sources to the same CRM dashboard and display them together—so your CRM can, for instance, show data from both Airtable and HubSpot at once. Most sources support real-time, two-way sync to keep your CRM dashboard current automatically.
Yes, Softr gives you full control over how users interact with your CRM dashboard. You can customize the layout, navigation, and displayed content to match your brand and internal workflows. Each page or section can be shown or hidden based on user login and roles, so every user only sees information relevant to them.
You can also set up different roles, like sales rep, manager, or admin, and define exactly what each can view or edit. For example, sales reps might only see their assigned accounts, while managers can access all pipelines. You can also filter data views based on the logged-in user, making the CRM dashboard tailored and secure for each team member.
Yes, you can. There’s no need to import existing data from another system to start building your CRM dashboard with Softr. If you’re starting fresh, you can use Softr Databases, which are built into the platform and integrate seamlessly with your CRM setup.
If you do have data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to bring in external data if needed. This gives you full control over how your CRM data is structured and displayed.
Yes, you can fully white-label your crm dashboard in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the dashboard feel like a seamless extension of your organization. You can also remove all Softr branding, so your team and users only see your company’s identity throughout the experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your crm dashboard. You can adjust colors, fonts, spacing, and page structure to match your organization's style. You can also choose how each page is laid out, decide which blocks go where, and set what different users see when they log in.
To display your CRM data, you can add different types of blocks depending on what you need:
\- Table blocks – to show structured data like leads, deals, or contact lists
\- List or Card blocks – to highlight things like user profiles, tasks, or accounts
\- Detail View – to show one record at a time, such as a specific deal or contact
\- Forms – for collecting new leads or updating records
\- Charts – to visualize sales pipelines or performance metrics
\- Calendar blocks – to display meetings, follow-ups, or deadlines
If your content or design needs change later, it’s easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All data is encrypted in transit (TLS) and at rest, and your crm dashboard is hosted on secure, reliable infrastructure. Softr dashboards also give you full control over who can see and do what in your dashboard. You can set up role-based permissions, manage users directly within your data source, set visibility rules, and apply global restrictions to protect sensitive CRM data across your entire dashboard.
For dashboards connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it just displays it in real time based on your access settings. You’re always in control of your CRM data and who can view or edit it.
Softr also follows industry best practices for authentication, access control, and platform monitoring to help keep your information safe.
You can get started for free. Softr’s Free plan lets you publish one app with up to 10 app users and 2 user groups, and includes support for all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your crm dashboard needs more users or features, here’s how the paid plans stack up: <http://softr.io/pricing>
Softr is built to make it easy to create fully functional, user-facing apps—like crm dashboards, client portals, and internal tools—without needing to write code or rely on developers. What sets it apart is how quickly you can go from idea to working dashboard, and how well it connects with your existing data.
Unlike some no-code tools that focus on mobile apps (like Glide) or are more dev-oriented (like Retool), Softr is designed for non-technical teams who want full control over layout, user experience, and permissions. You can build on top of real-time data from tools like Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded dashboards that your team can log into.
You can customize everything visually—from content and design to who sees what. And because Softr includes things like user roles, forms, conditional logic, and API support out of the box, you don’t need to patch together multiple tools to launch something polished.
Yes. Softr supports a wide range of integrations so you can connect your crm dashboard to the rest of your stack. You can sync with tools like Stripe for payments, Intercom for chat, and automate tasks using Zapier, Make, and N8N. Softr also supports REST API and webhooks for more advanced workflows.
Whether you need to send CRM data to another system, trigger automations based on user actions, or display information from other tools, you can build it into your dashboard, without writing code.