Track deals, manage leases, and view reports in an AI-powered commercial CRM built with AI to fit your property management workflow.




Customize a commercial CRM that looks sleek and modern out of the box. Add only the features you need, and iterate as your team's workflows evolve.






Connect lease agreements, tenant lists, and property data from multiple tools—or manage everything in Softr Databases. Create a single source of truth for your business.
Give each broker or manager the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give different team members, like brokers or asset managers, tailored access and dashboards so each role sees just the properties and pipelines they need.
Give different team members, like brokers or asset managers, tailored access and dashboards so each role sees just the properties and pipelines they need.
Streamline your commercial CRM with Softr Workflows. Trigger native automations for renewal alerts or status changes whenever deal records are updated.
Access and update your commercial CRM on-site during property tours. All apps are mobile-ready out of the box for your team.
Use Google, email, or SSO logins to give your brokers fast, secure access to the portfolio—no IT tickets needed.
Keep sensitive lease and financial data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your commercial CRM in minutes with AI—no manual setup or complex configuration needed.

Add features like lease tracking, automated renewals, or document storage as your workflows evolve.

Start with a CRM, then add tenant portals, deal dashboards, or property forms—all in one place.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A commercial CRM is a secure space where your sales team and stakeholders can log in to access critical business information, like deal pipelines, contact files, lead forms, and sales timelines. It keeps all communication and opportunity tracking in one place, so you don't have to rely on back-and-forth emails or fragmented spreadsheets. This makes it easier to stay organized and provide a more professional experience for your sales force.
Softr is the first AI-native platform for building business software. It makes it easy to build a commercial CRM that fits the way your sales organization rotates. You can describe your needs to the AI Co-Builder to instantly generate your database, lead tracking pages, and sales logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, HubSpot, and more. You have full control to adjust the layout visually, decide which reps see specific accounts, and brand it to match your company. It's quick to get up and running, simple to update, and flexible enough to grow with your revenue goals.
You can include a wide range of features in your commercial CRM, depending on what your sales workflow looks like. A great commercial CRM app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let reps query their lead data conversationally, or set up Database AI Agents to automatically summarize recent meeting notes or perform background company research.
- Vibe Coding Blocks – Build complex, custom UI elements—like a custom commission calculator or property map—using the AI Code block to "vibe code" exactly what you need.
- Softr Workflows – Build native automations (like a deal-stage notification) that trigger Slack alerts or sync data whenever a lead status is updated.
- User Portals & Logins – Securely manage access so each regional manager only sees their specific territory data and pipeline views.
- Forms & Data Collection – Capture inbound leads with custom inquiry forms, proposal uploads, and conditional logic.
- Dashboards & Charts – Visualize your commercial CRM performance and sales KPIs with real-time charts and revenue summaries.
- Lists & Advanced Filtering – Display and manage your accounts with searchable tables, kanban boards for deal stages, and detailed customer record views.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom? Use the Vibe Coding block to generate a tailored component with AI.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" a commercial CRM in Softr by simply describing your sales requirements—like specific fields for lead scoring or custom territory views—to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like user authentication, database logic, and sales team security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code. You describe it, Softr builds it, and it’s ready for your team or clients instantly.
Yes. You can manage multiple sales teams or regional departments in a single commercial CRM. Each user only sees the accounts and deal data assigned to them, based on their login and role. This is useful for large organizations, multi-territory firms, or any business working with multiple sales stakeholders.
Yes, you can. You don't need to bring your lead data from somewhere else to start building with Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with any commercial CRM application you build.
But if you already have contact data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. You can also use the REST API connector to bring in data from other lead sources. Either way, you have full control over how your sales data is structured and displayed in your app.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps, offering the highest performance for large contact lists, instant automation triggers for deal changes, and a lightning-fast experience because the data is native to the platform.
If you already have your sales data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same commercial CRM—so your dashboard could pull in records from Softr Databases and HubSpot at once. Most sources support real-time, two-way sync, so any updates in your app or data source stay in sync automatically.
Yes, Softr gives you full control over how reps experience your commercial CRM. You can customize the layout, navigation, and lead views to match your organization's sales cycle. Each page or block can be shown or hidden based on who's logged in, so every rep sees only relevant opportunities.
You can also set up different user roles, such as sales rep, account executive, or admin—and define exactly what each role can view or edit. For example, reps can see only their assigned deals, while internal admins can manage all global accounts. You can also create personalized views by filtering data based on the logged-in user.
This level of customization is especially useful when you're managing multiple sales teams or large-scale projects in the same app. It helps keep the experience clean, secure, and tailored to each sales persona.
Yes, you can fully white-label your commercial CRM in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the CRM feel like a natural extension of your company. You can also remove all Softr branding, so your sales team and clients only see your company's identity throughout the experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your commercial CRM. You can adjust colors, fonts, spacing, and page structure to match your corporate branding. You can also choose how each page is laid out, decide which blocks go where, and set what different sales levels see when they log in.
To display your sales data, you can add different types of blocks depending on what you need:
- Table blocks – to show structured data like transaction history or account lists
- List or Card blocks – to highlight things like prospect profiles or property listings
- Detail View – to show one record at a time, like a deep-dive lead dashboard
- Forms – for capturing survey data or lead intake
- Charts – to show revenue pipelines and KPI insights
- Calendar blocks – to display follow-up meetings or closing deadlines
If your sales process or design needs change later, it's easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All sales data is encrypted in transit (TLS) and at rest, and your commercial CRM is hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see and edit financial or contact information. You can set up role-based permissions, manage users directly within your data source, and apply global restrictions to protect sensitive corporate data.
For apps using Softr Databases, your data is stored in Softr's secure environment with SOC 2 Type II compliance. For apps connected to external data sources like HubSpot or SQL, Softr doesn't store your primary data—it just displays it in real time based on your access settings. You're always in control of your commercial CRM and who can view or edit its records.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile, custom code that is hard for an IT department to maintain or secure—Softr builds your commercial CRM on top of a stable, business-grade foundation.
We handle the "boring 80%" (like authentication, secure hosting, and granular sales roles) natively, so you don't have to. This solves the "Day Two" problem of AI: you get the speed of instant generation without the headache of managing raw, unreliable code. Your app is secure, scalable, and ready for your sales team to start closing deals from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile code, or traditional no-code tools that require manual configuration of complex sales logic, Softr's AI Co-Builder creates a commercial CRM on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your sales database, lead management app, and workflows in minutes, then use visual controls for precise editing. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, permissions, and hosting) already built-in. It's designed for non-technical sales leaders who want to move from prototype to production on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your commercial CRM to the rest of your tech stack. You can automate tasks using Softr Workflows, or sync with tools like Stripe for invoicing and Intercom for communication. Softr also supports REST API and webhooks for more advanced data automation.
Whether you need to send deal data to an ERP system, trigger email automations based on status changes, or display information from other marketing tools, you can build it into your commercial CRM without writing code.
Go from idea to live commercial CRM in under an hour. Build and customize your workflow without code.