CRM

Build your own AI CRM, no code required

Manage customer relationships, automate processes, and gain insights with a customizable CRM tailored to your business needs.

A modern user interface displaying an AI-powered CRM dashboard with analytics charts, contact lists, and task management features.
ai crm mobile ui
Loved by 800,000+ teams around the globe
Data Management

Bring all your client data together in real time

Connect spreadsheets, CRMs, and other systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your client interactions.

Explore all data sources
Power

Give every user a custom, secure CRM experience.

Deliver tailored views and access for each user in your branded CRM portal. Set up secure logins, user groups, and permissions effortlessly.

Easy, secure logins

Your CRM is mobile-ready. Enable access and updates from any device, or turn it into a PWA with one click.

Works on any device

Your CRM is mobile-ready. Enable access and updates from any device, or turn it into a PWA with one click.

Automations

Connect your CRM with Make, Zapier, or N8N to automate lead follow-ups, data syncs, and notifications.

User groups

Set up separate logins for sales, support, or management, and provide personalized dashboards for each group.

Advanced permissions

Customize CRM access and actions for each user group. Control who can view, edit, or manage contacts and deals.

Security

Protect contact and deal data with full SOC2 and GDPR compliance for your CRM users.

AI Magic

An AI assistant for your sales

Let your sales team ask AI for lead info, updates, or quick insights—answers are instant and built right into your CRM portal.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building ai crm

Easy, fast setup

Launch your AI-powered CRM in minutes with drag-and-drop blocks and smart templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add automations, integrations, or new workflows to your AI CRM as your sales process evolves.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with your AI CRM, then add dashboards, portals, or forms—all in one platform, no extra tools.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom AI CRM in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is an AI CRM?
What are the benefits of building an AI CRM with Softr?
What types of features can I build into my AI CRM?
Do I need to know how to code to build an AI CRM in Softr?
Can I manage multiple clients or teams in the same ai crm?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr if I don’t already have my data in another tool?
Can I white-label my ai crm in Softr, including using my own branding?
Can I customize the design and layout of my ai crm?
How secure is my data in Softr apps?
How much does it cost to build an ai crm with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

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Build your ai crm solution in minutes

Set up your first CRM effortlessly—no coding required.
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