CRM

Build simple lead tracking software, no code required

Organize leads, streamline follow-ups, and boost conversions with a customizable lead tracking app tailored to your business needs.

Screenshot of a simple lead tracking software user interface displaying a list of leads with columns for name, status, contact information, and action buttons.
simple lead tracking software mobile ui
Loved by 800,000+ teams around the globe
Data Management

Unify your lead data in real time

Connect spreadsheets, CRMs, and email tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your leads.

Explore all data sources
Power

Custom access for every team. Built-in security, no dev time.

Give your sales team the right tools and access for tracking leads. Set up secure logins, user groups, and granular permissions—no IT required.

Advanced permissions

Provide sales reps, managers, and admins with tailored dashboards—so each role sees only their relevant leads and data.

User groups

Provide sales reps, managers, and admins with tailored dashboards—so each role sees only their relevant leads and data.

Automations

Connect with tools like Make, Zapier, or N8N to automate lead assignments, follow-ups, and notifications.

Works on any device

Track and update leads on the go. Your CRM is mobile-ready out of the box for quick access anywhere.

Easy, secure logins

Use Google, email, or SSO logins to give your sales team fast, secure access with no IT tickets.

Security

Keep lead and customer data safe with SOC2 and GDPR compliance, plus robust access controls at every level.

AI Magic

Put AI to work for sales teams

Sales teams can ask AI about leads, updates, or contact info—getting instant answers right inside your CRM-powered portal.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building simple lead tracking software

Easy, fast setup

Set up your lead tracking CRM in minutes with drag-and-drop blocks and ready templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add deal stages, reminders, or automations as your lead management needs expand—no rebuild needed.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with lead tracking, then add pipelines, dashboards, or forms—all in one platform, no extra tools.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom lead tracking software in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is simple lead tracking software?
What are the benefits of building simple lead tracking software with Softr?
What types of features can I build into my simple lead tracking software?
Do I need to know how to code to build simple lead tracking software in Softr?
Can I manage multiple leads or teams in the same lead tracking software?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr for lead tracking if I don’t already have my data in another tool?
Can I white-label my simple lead tracking software in Softr, including using my own branding?
Can I customize the design and layout of my simple lead tracking software?
How secure is my data in Softr apps?
How much does it cost to build a simple lead tracking software with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

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