CRM

Build your own sales pipeline tracker, no code required

Visualize deals, track progress, and optimize sales with a customizable tracker tailored to your team's pipeline and goals.

A user interface displaying a sales pipeline tracker with columns for different sales stages, cards representing deals, and progress indicators.
sales pipeline tracker mobile ui
Loved by 800,000+ teams around the globe
Data Management

Bring all your sales data together in real time

Connect spreadsheets, CRMs, and project management tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your sales pipeline.

Explore all data sources
Power

Custom access for every sales team. Built-in security.

Equip your sales team with the right tools and data. Set up secure logins, roles, and permissions for managing leads and tracking deals—no dev work required.

Advanced permissions

Tailor dashboards and access for reps, managers, or execs—so each role sees the pipeline info they need.

User groups

Tailor dashboards and access for reps, managers, or execs—so each role sees the pipeline info they need.

Automations

Integrate with tools like Make, Zapier, or N8N to automate lead assignments, follow-ups, and deal updates.

Works on any device

Access and update your sales pipeline from desktop or mobile. All apps are ready for on-the-go updates.

Easy, secure logins

Let your team log in with Google, email, or SSO for quick, secure access to pipeline data.

Security

Keep CRM data secure with SOC2 and GDPR compliance, plus role-based access for every sales user.

AI Magic

Give sales teams an AI teammate

Let your team ask AI for deal updates, lead status, or insights—answers delivered instantly, right inside your CRM portal.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building sales pipeline tracker

Easy, fast setup

Launch your sales pipeline tracker CRM in minutes with drag-and-drop blocks and templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add features like deal stages, reporting, or lead assignment as your sales process evolves.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with your sales CRM, then add dashboards or forms—all in one place, with no extra tools.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom sales pipeline tracker in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is a sales pipeline tracker?
What are the benefits of building a sales pipeline tracker with Softr?
What types of features can I build into my sales pipeline tracker?
Do I need to know how to code to build a sales pipeline tracker in Softr?
Can I manage multiple sales pipelines or teams in the same sales pipeline tracker?
Which data sources does Softr support for the sales pipeline tracker?
Can I customize the user experience and permissions in my sales pipeline tracker?
Can I use Softr if I don’t already have my sales data in another tool?
Can I white-label my sales pipeline tracker in Softr, including using my own branding?
Can I customize the design and layout of my sales pipeline tracker?
How secure is my data in Softr apps?
How much does it cost to build a sales pipeline tracker with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

Related use cases

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