Build your own lead generation tool, no code required
Generate and manage leads effectively with a customizable tool that adapts to your business needs and enhances your sales process.
Customize your lead generation tool
Set up a lead generation process that matches your workflow. Add just the features you need now, and update your setup as your needs change.
Lead capture forms
Lead database management
Automated lead assignment
Lead status tracking
Email follow-up workflows
Lead source analytics
Unify your lead data in real time
Connect spreadsheets, CRMs, and other systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your leads.
Custom access for every sales team. Built-in security, no dev time.
Give each sales rep the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support required.
Advanced permissions
Provide different team members with access and dashboards tailored for their role, from SDRs to account executives.
User groups
Provide different team members with access and dashboards tailored for their role, from SDRs to account executives.
Automations
Connect with tools like Make, Zapier, or N8N to automate lead assignment, follow-ups, and task reminders.
Works on any device
Sales teams can access and update lead info on the go. All CRM features are mobile-ready out of the box.
Easy, secure logins
Use Google, email, or SSO to give your sales team fast, secure access to your CRM—no IT tickets needed.
Security
Protect your lead and customer data with SOC2 and GDPR compliance, plus robust access controls at every level.
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Put AI to work for marketers
Let marketers ask AI for lead insights or campaign data—instant answers, directly inside your lead generation CRM portal.
Why Softr vs other software
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Easy, fast setup
Launch your lead gen CRM in minutes with drag-and-drop blocks and pre-built templates.
Consolidate your stack
Add new fields, forms, or automations to capture and manage leads as your process evolves.
Flexible as you grow
Start with lead management, then add follow-up tools or reporting—all in one place.
Build a fully custom lead generation tool in minutes
Connect to your data in seconds
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Customize layout and logic
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Publish and launch
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.
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Frequently asked questions