Manage partnerships, track campaigns, and analyze performance with a custom app tailored to your influencer marketing strategy.


Build an influencer management setup with just the views and features your team needs. Adapt and update your workflows as your process grows—no code needed.
Connect spreadsheets, CRM tools, and social media platforms with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your campaigns.
Empower your marketing and influencer teams with the right permissions and tools. Fast, secure logins and role-based access, all without IT support.
Create tailored dashboards for managers, coordinators, and campaign leads—so each role sees what matters to them.
Create tailored dashboards for managers, coordinators, and campaign leads—so each role sees what matters to them.
Connect your CRM with tools like Make, Zapier, or N8N to automate influencer outreach, campaign tracking, and reporting.
Marketing and influencer teams can manage campaigns on desktop or mobile. All apps are mobile-ready by default.
Team members log in with Google, email, or SSO for fast and secure access to your influencer management CRM.
Protect sensitive influencer contracts and campaign details. Softr meets SOC2 and GDPR standards for data safety.
Let your team ask AI about influencer stats, campaigns, or outreach—all answered instantly within your management tool.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Set up your influencer CRM in minutes with drag-and-drop blocks and ready-made templates.
Add features like campaign tracking or brand outreach as your influencer programs expand—no rebuild needed.
Manage influencers, campaigns, and reporting in one place—no extra tools or logins required.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












An influencer management tool is a secure platform where brands, agencies, or influencer managers can coordinate and manage their relationships with influencers. It centralizes everything—from campaign briefs and deliverables to contracts, content approvals, and payment tracking—so you don’t have to juggle emails, spreadsheets, or multiple apps. This makes it easier to stay organized and provide a smooth, professional experience for both your team and your influencers.
Softr makes it easy to create an influencer management tool that fits your workflow. You can connect your current data, like campaign information in Airtable, influencer lists in Notion, or communications stored in HubSpot, and set up a portal where influencers and team members can log in, see campaign updates, upload content, review briefs, and manage payments—all in one place.
No coding is required. Start with a template or build from scratch, design the layout, decide who can access what, and brand it to match your organization. It’s fast to launch, simple to update, and flexible enough to grow as your influencer campaigns scale.
You can add a wide variety of features to your influencer management tool to match your collaboration process. Some of the most common features are:
\- User logins – so influencers and managers can securely access their own dashboards
\- Custom dashboards – to track campaign status, deliverables, payments, or performance
\- Forms – for onboarding new influencers, collecting feedback, or submitting campaign proposals
\- File sharing – influencers can upload deliverables and download briefs or contracts
\- Search and filters – to help you quickly find influencer profiles or campaign data
\- Tables, lists, and detail views – to organize influencer rosters, campaign milestones, or payment logs
\- Comments or status updates – to streamline communication on deliverables or campaigns
\- Charts – to visualize campaign metrics, influencer reach, or payment status
\- Calendar view – for scheduling campaigns, deadlines, and important meetings
\- Permissions and roles – so only the right users see sensitive information
All these features can be built with Softr’s drag-and-drop tools without any coding. If your process evolves, it’s easy to update the tool as needed.
No coding is necessary. You can build your entire influencer management tool using Softr’s visual editor. Everything from the design to user roles and permissions can be set up without writing a single line of code.
Yes. You can manage multiple brands or influencer campaigns in a single influencer management tool. Each user only sees the content and campaign data assigned to them, based on their login and role. This is great for agencies or marketing teams that work with different brands or oversee several influencer partnerships at once.
Softr supports a wide range of data sources for managing influencers. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. There’s also support for bringing in influencer data from other platforms using the REST API.
You’re not limited to just one source. You can integrate multiple data sources into your influencer management tool and display them side by side—so your portal can pull in campaign data from Airtable and contact details from HubSpot at the same time. Most sources support real-time, two-way sync, so any updates in your tool or data source are kept in sync automatically.
Yes, Softr gives you full control over how users interact with your influencer management tool. You can tailor the layout, navigation, and content to match your team’s workflow or the branding of the agencies you support. Each page or section can be shown or hidden based on the user’s role, so every team member or brand partner only sees information relevant to their campaigns.
You can also set up user roles like brand manager, influencer, or admin—and control exactly what each role can view or edit. For example, influencers might only see their campaign briefs, while agency staff can access all project details. It’s also possible to filter data views based on who’s logged in to keep information secure and personalized.
This flexibility is especially helpful when you’re collaborating with multiple brands, influencers, or campaign managers in the same tool. It ensures a clean, secure, and tailored experience for each user.
Yes, you can. You don’t need to already have influencer data in another platform to start building your influencer management tool with Softr. If you’re starting from scratch, you can use Softr Databases, which is built into the platform and integrates seamlessly with your workflow.
If you already keep track of influencer details in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to bring in data from other sources. Either way, you have full control over how your influencer data is structured and displayed in your tool.
Yes, you can fully white-label your influencer management tool in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the platform feel like a natural extension of your agency or brand. You can also remove all Softr branding, so your influencers and partners only see your organization’s identity throughout the experience.
Absolutely. Softr gives you a lot of flexibility to control both the design and layout of your influencer management tool. You can adjust colors, fonts, spacing, and page structure to match your branding. Choose how each page is organized, decide which blocks go where, and set what different users—like influencers, brands, or team members—see when they log in.
To showcase your data and workflows, you can add different types of blocks depending on your needs:
\- Table blocks – to display structured data like influencer lists, campaign rosters, or payment tracking
\- List or Card blocks – to highlight influencer profiles, brand collaborations, or campaign overviews
\- Detail View – to show one record at a time, such as an influencer’s profile or a campaign dashboard
\- Forms – for onboarding, campaign pitches, or reporting
\- Charts – to visualize reach, engagement, or campaign performance
\- Calendar blocks – to display campaign timelines, deadlines, or upcoming events
If your content or design needs change later, it’s easy to make updates right in the visual builder.
Softr is built with security in mind. All data is encrypted in transit (TLS) and at rest, and your influencer management tool is hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see and do what in your tool. You can set up role-based permissions, manage users directly within your data source, set visibility rules, and apply global restrictions to protect sensitive data across your entire platform.
For tools connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time based on your access settings. You’re always in control of your data and who can view or edit it.
Softr also follows industry best practices for authentication, access control, and platform monitoring to help keep your influencer relationships and campaign information safe.
You can get started for free. Softr’s Free plan lets you publish one app with up to 10 app users and 2 user groups, supporting all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your influencer management tool needs more users or advanced features, you can explore the paid plans: <https://softr.io/pricing>
Softr is built to make it easy to create fully functional, user-facing apps—like influencer management tools, portals, and campaign dashboards—without needing to write code or depend on developers. What sets it apart is how quickly you can go from idea to working platform, and how well it connects with your existing influencer and campaign data.
Unlike some no-code tools that focus on mobile apps (like Glide) or are more dev-oriented (like Retool), Softr is designed for non-technical teams who want full control over layout, user experience, and permissions. You can build on top of real-time data from tools like Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded tools that influencers, brands, or your internal team can log into.
You can customize everything visually—from content and design to who sees what. With built-in features like user roles, forms, conditional logic, and API support, you don’t need to patch together multiple systems to launch a polished solution.
Yes. Softr supports a wide range of integrations so you can connect your influencer management tool to the rest of your stack. You can sync with tools like Stripe for payments, Intercom for communication, and automate tasks using Zapier, Make, and N8N. Softr also supports REST API and webhooks for more advanced workflows.
Whether you need to send influencer data to another system, trigger automations based on campaign milestones, or display information from other platforms, you can build it into your tool—no code required.