Track leads and manage sales documents in an AI-powered Google Drive CRM built with AI you customize to fit your team's workflow.


Customize a google drive CRM that looks sleek and modern out of the box. Add only the features you need, and iterate as your team's workflows evolve.






Connect Google Sheets, Google Drive, and other systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your business.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give different team members tailored access and dashboards, so each role sees just the leads and documents they need.
Give different team members tailored access and dashboards, so each role sees just the leads and documents they need.
Streamline your sales process with Softr Workflows. Trigger native automations for document approvals or status updates to keep deals moving.
Access and update your Google Drive CRM on the go. All apps are mobile-ready out of the box for your field sales team.
Use Google, email, or SSO logins to give your team fast, secure access to company data—no IT tickets needed.
Keep sales and client data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your Google Drive CRM in minutes with AI. No dev time needed—just describe your document and sales process.

Add features like document approvals, pipeline stages, or deal reporting as your needs grow—no rebuild needed.

Start with a CRM, then add client portals or dashboards—all in one place, with no extra seats to buy.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A Google Drive CRM is a secure business application where your sales team or account managers can log in to manage leads, track deals, and access shared documents stored in Google Drive. It centralizes customer interactions and file management in one place, eliminating the need to dig through folders or back-and-forth emails. This makes it easier to stay organized and provide a more professional experience for your team and clients.
Softr is the first AI-native platform for building business software. It makes it easy to build a Google Drive CRM that fits your unique sales process. You can describe your sales stages and document needs to the AI Co-Builder to instantly generate your database, lead management pages, and logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a CRM template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, and Google Drive directly. You have full control to adjust the CRM layout visually, decide which reps see which leads, and brand it to match your company. It's quick to get up and running, simple to update, and flexible enough to scale as your pipeline grows.
You can include a wide range of features in your Google Drive CRM, depending on your sales workflow. A great CRM app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let sales reps query customer data conversationally, or set up Database AI Agents to summarize meeting notes or perform lead enrichment.
- Vibe Coding Blocks – Build complex, custom UI elements—like a dynamic deal pipeline visualizer—using the AI Code block to "vibe code" exactly what your sales team needs.
- Softr Workflows – Build native automations (like an auto-assignment notification) that trigger Slack alerts or sync data whenever a lead status is updated or a documents is uploaded.
- User Portals & Logins – Securely manage access so account managers only see their assigned accounts and specific folder views.
- Forms & Data Collection – Capture new leads with custom forms, intake file uploads directly to Google Drive, and apply conditional logic.
- Dashboards & Charts – Visualize your sales performance, conversion rates, and monthly recurring revenue with real-time charts.
- Lists & Advanced Filtering – Display and manage your pipeline with searchable tables, kanban boards for deal stages, and detailed customer record views.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom? Use the Vibe Coding block to generate a tailored sales component with AI.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" a Google Drive CRM in Softr by simply describing your sales requirements to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like user authentication, lead database logic, and folder-level security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code. You describe your sales process, Softr builds the CRM, and it’s ready for your team or clients instantly.
Yes. You can manage multiple sales teams, regional offices, or administrative departments in a single CRM. Each user only sees the leads, pipelines, and Google Drive folders assigned to them, based on their login and role. This is useful for large organizations or agencies that need to isolate data between different client-facing teams.
Yes, you can. You don't need to have your customer data in a separate spreadsheet to start building with Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with the Google Drive CRM you build.
But if you already have contact information in tools like Airtable, Google Sheets, HubSpot, or Notion, you can connect those too. You can also use the REST API connector to bring in data from other billing or marketing sources. Either way, you have full control over how your sales data is structured and displayed in your CRM.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps like a CRM, offering high performance, instant automation triggers, and a lightning-fast experience because the sales data is native to the platform.
If you already have your data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, and BigQuery. You can even integrate multiple data sources into the same app—so your Google Drive CRM could pull in contact records from Softr Databases and live file links from Google Drive at once. Most sources support real-time, two-way sync, ensuring your sales pipeline is always accurate.
Yes, Softr gives you full control over how users experience your Google Drive CRM. You can customize the layout, navigation, and lead views to match your internal sales workflow. Each page or block can be shown or hidden based on who's logged in, so every rep sees only relevant opportunities.
You can also set up different user roles, such as sales rep, sales manager, or admin—and define exactly what each role can view or edit. For example, reps can only see their own pipeline, while managers can manage all company records and view aggregate reports. You can also create personalized views by filtering records based on the logged-in user.
This level of customization is especially useful when you're managing multiple teams or departments in the same app. It helps keep the CRM experience clean, secure, and tailored to each team's specific KPIs.
Yes, you can fully white-label your Google Drive CRM in Softr. You can use your own logo, brand colors, fonts, and a custom domain (e.g., crm.yourcompany.com) to make the app feel like a proprietary internal tool. You can also remove all Softr branding, so your team and clients only see your company's identity throughout the sales management experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your Google Drive CRM. You can adjust colors, fonts, spacing, and page structure to match your brand. You can also choose how each page is laid out, decide which blocks go where, and set what different sales roles see when they log in.
To display your sales data, you can add different types of blocks depending on what you need:
- Table blocks – to show structured lead lists or activity logs
- List or Card blocks – to highlight customer profiles and deal summaries
- Detail View – to show one record at a time, such as a deep dive into a specific account's files
- Forms – for lead generation and document submission
- Charts – to show revenue goals and sales velocity
- Calendar blocks – to display follow-ups or contract deadlines
If your sales process changes later, it's easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All sales data is encrypted in transit (TLS) and at rest, and your Google Drive CRM is hosted on secure, reliable infrastructure. Softr apps also give you full control over permissions. You can set up role-based access, manage users directly within your data source, and apply global restrictions to protect sensitive lead information across your entire app.
For apps using Softr Databases, your data is stored in Softr's secure environment with SOC 2 Type II compliance. For apps connected to external data sources like Google Sheets or Airtable, Softr doesn't store your primary data—it just displays it in real time based on your secure access settings. You're always in control of your CRM data and who can view or edit it.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile code that is hard to maintain or secure—Softr builds your Google Drive CRM on top of a stable, business-grade foundation.
We handle the "boring 80%" (like login systems, file security, and granular permissions) natively, so you don't have to. This solves the "Day Two" problem of AI: you get the speed of instant generation without the headache of managing raw, unreliable code. Your CRM is secure, scalable, and ready for your sales team to use from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile code, or traditional CRM builders that require manual configuration, Softr's AI Co-Builder creates your Google Drive CRM on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your sales database, app logic, and document views in minutes, then use visual controls for precise editing. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, and hosting) already built-in. It's designed for sales operations teams who want to move from idea to an active CRM on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your Google Drive CRM to the rest of your tech stack. You can automate tasks using Softr Workflows, or sync lead data with tools like Stripe and Intercom. Softr also supports REST API and webhooks for more advanced sales automations.
Whether you need to send data to your marketing platform, trigger notifications based on deal updates, or display project files directly from Google Drive, you can build it into your CRM without writing code.
Describe what you need. Softr's AI builds your custom google drive CRM in minutes.