CRM

Build free CRM for small business, no code required

Manage customer relationships, track interactions, and streamline processes with a customizable CRM tailored for your small business.

Screenshot of a user-friendly CRM dashboard interface designed for small businesses, featuring navigation menus, contact lists, and sales tracking widgets.
free crm for small business mobile ui
Loved by 800,000+ teams around the globe
Data Management

Bring all your customer data together now

Connect spreadsheets, email tools, and other systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your small business.

Explore all data sources
Power

Custom access for every team. Built-in security, no dev time.

Give each teammate the right CRM tools and access for managing leads and customers. Set up secure logins, user groups, and permissions—no IT support needed.

Advanced permissions

Let sales reps, managers, and admins see just what they need with tailored dashboards and CRM access.

User groups

Let sales reps, managers, and admins see just what they need with tailored dashboards and CRM access.

Automations

Streamline CRM tasks—connect with tools like Make, Zapier, or N8N to automate follow-ups and lead tracking.

Works on any device

Easily access your CRM on desktop or mobile. All CRM features are mobile-ready by default.

Easy, secure logins

Team members can quickly log in with Google, email, or SSO for secure access to customer records.

Security

Protect business and customer data with SOC2 and GDPR compliance, plus detailed access controls.

AI Magic

An AI assistant for your CRM

Sales teams can ask AI about leads or deals and get answers instantly—built into your CRM to save time and boost results.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building free crm for small business

Easy, fast setup

Set up your small business CRM in minutes with drag-and-drop features—no tech skills needed.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add contact fields, automate follow-ups, or adjust pipelines as your business expands.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Manage leads, customers, and team tasks—all in one CRM, with no extra tools to buy.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
Read Case Study
“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom crm for small business in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
Read Case Study

Frequently asked questions

What is a free CRM for small business?
What are the benefits of building a free CRM for small business with Softr?
What types of features can I build into my free CRM for small business?
Do I need to know how to code to build a free CRM for small business in Softr?
Can I manage multiple customers or sales teams in the same free CRM for small business?
Which data sources does Softr support for my free CRM for small business?
Can I customize the user experience and permissions in my free CRM for small business?
Can I use Softr for my free CRM for small business if I don’t already have my data in another tool?
Can I white-label my free CRM for small business in Softr, including using my own branding?
Can I customize the design and layout of my free CRM for small business?
How secure is my data in Softr apps?
How much does it cost to build a free CRM for small business with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

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