Manage client relationships, track property listings, and streamline workflows with a no-code CRM tailored for real estate professionals.


Customize a real estate CRM that fits your workflow. Add only the features you need, and adapt your setup as your business evolves—no code required.
Connect spreadsheets, MLS, and other systems with real-time sync—or manage everything in Softr Databases. Create one centralized source for your real estate business.
Set up a fully branded CRM portal for real estate agents. Provide secure logins, personalized dashboards, and manage agent access with just a few clicks.
Your CRM works on desktop and mobile. Agents can manage leads, contacts, and listings wherever they are.
Your CRM works on desktop and mobile. Agents can manage leads, contacts, and listings wherever they are.
Connect with tools like Zapier or Make to automate lead follow-ups, appointment reminders, and task assignments.
Provide separate logins for agents, brokers, or admins—each with dashboards showing only their relevant information.
Assign permissions by user group or listing type. Choose who can view, edit, or manage listings and client info.
Protect sensitive client and property data. Softr is fully SOC2 and GDPR compliant for total peace of mind.
Agents can ask AI about leads, listings, or contacts—receiving instant answers right inside your CRM portal from live data.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your real estate CRM in minutes with ready-made templates—no tech skills needed.
Add features like property tracking or lead capture as your agency expands—no rebuilds needed.
Start with your CRM, then add client portals or deal dashboards—all in one platform, no extra tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A free CRM for real estate agents is a tool designed to help real estate professionals manage their contacts, property listings, client communications, and transactions all in one place. It keeps all your buyers, sellers, and leads organized, so you don’t have to juggle spreadsheets or search through emails. This makes it much easier to stay on top of follow-ups, appointments, and property updates—helping you deliver a better experience to your clients and stay focused on closing deals.
Softr makes it simple to build a free CRM for real estate agents that matches how your agency works. You can connect your existing data (from Airtable, Notion, HubSpot, and more), and create a system where you and your team can track leads, manage property details, schedule showings, and store important documents—all in one centralized place.
You don’t need to code anything. You can use a ready-made template or create your CRM from scratch, adjust the layout, set up permissions so only certain agents see specific information, and brand it to match your agency. It’s quick to launch, easy to update as your business grows, and flexible enough to handle everything from solo agents to busy brokerages.
You can add a variety of features based on your real estate workflow. Some popular options include:
\- User logins – so each agent can access their own dashboard or leads
\- Custom dashboards – to track new leads, current listings, and deal progress
\- Forms – for capturing new client inquiries, showing requests, or feedback
\- File sharing – for storing contracts, listing photos, and client documents
\- Search and filters – to quickly find properties, clients, or appointments
\- Tables, lists, and detail views – to manage contact details, property data, and tasks
\- Comments or status updates – to keep team communication in one place
\- Charts – to visualize sales metrics, lead sources, or pipeline stages
\- Calendar view – for showings, open houses, and key deadlines
\- Permissions and roles – so agents, admins, and team members see only what’s relevant to them
All of these features are built using Softr’s drag-and-drop editor, so you can easily update or expand your CRM as your needs evolve.
No coding is required. You can build your free CRM for real estate agents entirely with Softr’s visual builder. Everything from organizing your contact database to setting up dashboards and permissions can be done without writing a single line of code.
Yes. You can manage multiple buyers, sellers, or internal agent teams in a single free CRM for real estate agents. Each user only sees the listings, contacts, and information assigned to them, based on their login and role. This is especially helpful for real estate agents or brokerages handling several clients or teams at once.
Softr supports a broad range of data sources, making it easy to connect your real estate CRM to your preferred tools. You can link to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. If you use other systems, you can bring data in through the REST API.
You’re not limited to just one source. You can integrate multiple data sources within your CRM and display them together—so, for example, you can pull in property listings from Airtable and client details from Google Sheets. Most connections offer real-time, two-way sync, so updates stay consistent everywhere.
Yes, Softr gives you full control over how users experience your free CRM for real estate agents. You can tailor the layout, navigation, and information to fit your agency’s branding and workflow. Each page or section can be shown or hidden depending on the user’s role—so agents or clients only see details relevant to them.
You can also define custom roles, such as agent, admin, or client, and set exactly what each can view or edit. For example, clients can see only their own property details, while agents can manage all contacts and listings. You can create filtered views based on who’s logged in, making the CRM streamlined and secure for every user.
Yes, you can. You don’t need to import your client or property data from another source to start using the free CRM for real estate agents built with Softr. If you’re starting fresh, you can use Softr Databases, which are included in the platform and work seamlessly with your CRM setup.
If you already keep data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. There’s also a REST API connector for other sources. Whether you’re starting from scratch or migrating, you have full control over how your property and client information is stored and displayed.
Yes, you can fully white-label your free CRM for real estate agents in Softr. You can use your own logo, brand colors, fonts, and custom domain to make your CRM feel like an extension of your real estate brand. You also have the option to remove all Softr branding, so your agents and clients only see your real estate agency’s identity at every touchpoint.
Absolutely. Softr gives you plenty of flexibility to control both the design and layout of your free CRM for real estate agents. Adjust colors, fonts, spacing, and page structure to reflect your agency’s branding. You can arrange each page as you like, choose which blocks go where, and set what information is visible to different users, such as agents, buyers, or sellers.
To display your data, you can use different types of blocks depending on your needs:
\- Table blocks – to show structured data like property lists, contact databases, or transaction pipelines
\- List or Card blocks – to highlight things like leads, listings, or agent profiles
\- Detail View – to show one record at a time, such as a property profile or client details
\- Forms – to collect new lead or client info
\- Charts – to track sales or pipeline metrics
\- Calendar blocks – to display open houses, appointments, or deadlines
If your content or design needs change, it’s easy to update everything directly in the visual builder.
Softr is designed with security at its core. All your real estate CRM data is encrypted in transit (TLS) and at rest, hosted on secure and reliable infrastructure. You have full control over who can access and edit data in your CRM, with role-based permissions, user management within your data source, visibility rules, and global restrictions to keep sensitive client and property information protected.
For CRMs connected to external data sources like Airtable, Notion, or SQL, Softr does not store your data—it simply displays it in real time according to your access settings. You’re always in control of your real estate data and who can view or edit it.
Softr also follows industry best practices for authentication, access control, and platform monitoring, so you can be confident your information stays safe.
You can get started completely free. Softr’s Free plan allows you to publish one CRM with up to 10 users and 2 user groups, and includes support for popular data sources like Softr Databases, Airtable, and Google Sheets.
If your real estate CRM needs to support more users or advanced features, you can explore Softr’s paid plans for additional capabilities: <http://softr.io/pricing>
Softr is designed to help you quickly build full-featured, user-facing apps—like CRMs for real estate agents, property portals, or internal tools—without writing any code or needing a developer. What makes Softr unique is how fast you can go from an idea to a functional CRM, and how seamlessly it connects with your existing data.
Unlike some no-code tools aimed at mobile apps (like Glide) or those that require more technical skills (like Retool), Softr is made for non-technical users who want control over layout, user experience, and permissions. You can tap into real-time data from sources like Airtable, Google Sheets, Softr Databases, or SQL, and build secure, branded CRMs that agents, buyers, and sellers can access.
Everything is visually customizable—from content and design to user permissions. With built-in features like user roles, forms, conditional logic, and API support, you don’t have to rely on multiple tools to create a polished solution for your real estate business.
Yes! Softr offers a wide range of integrations so you can connect your real estate CRM to the rest of your tech stack. You can sync with tools like Stripe for payments, Intercom for communication, and automate tasks using Zapier, Make, or N8N. Softr also supports REST API and webhooks for more advanced automation.
Whether you want to send lead information to another system, trigger follow-up emails for new inquiries, or display data from other real estate platforms, you can build it right into your CRM without writing code.