Capture leads, manage contacts, and track deals in an AI-powered CRM with landing pages built with AI you customize to fit your workflow.


Customize a CRM with landing pages that looks sleek and modern out of the box. Add only the features you need, and iterate as processes evolve.





Connect lead forms, contact lists, and pipeline trackers with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your sales team.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Give different sales territories or departments tailored access and dashboards, so each role sees just the contacts and pages they need.
Give different sales territories or departments tailored access and dashboards, so each role sees just the contacts and pages they need.
Streamline your sales process with Softr Workflows. Trigger native automations for lead distribution or status updates whenever a record changes.
Access your CRM with landing pages on the go. View leads, update deals, and track performance from any mobile device out of the box.
Use Google, email, or SSO logins to give your sales team fast, secure access to lead data—no IT tickets or complex setup needed.
Keep sensitive customer data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your sales tool.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your CRM with landing pages in minutes with AI—no manual configuration or complex dev work needed.

Add pipeline stages, lead scoring, or performance dashboards as your sales process evolves—no rebuild needed.

Start with a CRM, then add client portals or marketing dashboards—all in one place, with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A CRM with landing pages is a secure space where your sales team or marketing staff can log in to manage lead information, capture new prospects via high-converting web pages, and track interactions. It keeps all lead generation and customer data in one place, so you don't have to rely on disconnected marketing tools or messy spreadsheets. This makes it easier to stay organized and provide a smoother journey from visitor to customer.
Softr is the first AI-native platform for building business software. It makes it easy to build a CRM with landing pages that fits the way your sales funnel works. You can describe your marketing and sales needs to the AI Co-Builder to instantly generate your lead database, capture pages, and sales logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, HubSpot, and more. You have full control to adjust the landing page layout visually, decide which team members see specific deals, and brand it to match your company. It's quick to get up and running, simple to update, and flexible enough to scale with your lead volume.
You can include a wide range of features in your CRM with landing pages, depending on what your sales workflow looks like. A great CRM app usually mixes classic lead management blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let sales reps query lead data conversationally, or set up Database AI Agents to automatically research new prospects or enrich company data.
- Vibe Coding Blocks – Build custom UI elements—like a lead qualification calculator—using the AI Code block to "vibe code" exactly what your marketing team needs.
- Softr Workflows – Build native automations (like an automated lead assignment trigger) that sends notifications or syncs records whenever a new landing page form is submitted.
- User Portals & Logins – Securely manage access so each sales rep only sees their own assigned leads or territory views.
- Forms & Data Collection – Capture prospect information on your landing pages with custom forms, file uploads, and conditional logic to qualify leads.
- Dashboards & Charts – Visualize your sales performance, conversion rates, and monthly recurring revenue with real-time charts.
- Lists & Advanced Filtering – Display and manage your pipeline with searchable tables, kanban boards for deal stages, and detailed contact views.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom for your landing page design? Use the Vibe Coding block to generate a tailored component with AI.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" a CRM with landing pages in Softr by simply describing your lead management requirements and page preferences to the AI Co-Builder. Softr then generates a production-ready CRM on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like lead authentication, database logic, and sales team permissions—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code for your marketing site. You describe the sales process, Softr builds the tool, and it’s ready for your growth team instantly.
Yes. You can manage multiple sales teams, regional offices, or marketing departments in a single CRM. Each team member only sees the leads, landing page performance data, and pipeline records assigned to them, based on their login and role. This is useful for scaling companies, multi-product businesses, or agencies managing internal sales across various units.
Yes, you can. You don't need to bring your lead data from somewhere else to start building with Softr. If you're starting a new sales initiative from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with the CRM with landing pages you build.
But if you already have customer data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. You can also use the REST API connector to bring in marketing data from other sources. Either way, you have full control over how your sales data is structured and displayed in your application.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps, offering the highest performance for high-traffic landing pages and instant automation triggers for your CRM, providing a lightning-fast experience because the data is native to the platform.
If you already have your sales data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same app—so your CRM could pull in records from Softr Databases and lead data from HubSpot at once. Most sources support real-time, two-way sync, so any changes in your CRM or data source stay in sync automatically.
Yes, Softr gives you full control over how your sales team experiences the CRM. You can customize the layout, navigation, and lead views to match your internal sales workflow. Each page or block can be shown or hidden based on who's logged in, so every rep sees only the prospects relevant to them.
You can also set up different user roles, such as sales rep, sales manager, or marketing admin—and define exactly what each role can view or edit. For example, reps can see only their territory, while managers can oversee the entire pipeline. You can also create personalized dashboards by filtering sales data based on the logged-in user.
This level of customization is especially useful when you're managing multiple teams or complex product lines in the same CRM. It helps keep the sales experience clean, secure, and tailored to each user's goals.
Yes, you can fully white-label your CRM with landing pages in Softr. You can use your own logo, brand colors, fonts, and a custom domain for your landing pages to make the entire experience feel like a natural extension of your company. You can also remove all Softr branding, so your sales team and prospects only see your company's identity throughout the journey.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your CRM with landing pages. You can adjust colors, fonts, spacing, and page structure to match your brand style. You can also choose how each landing page is laid out, decide which lead capture blocks go where, and set what team members see when they log in to the CRM.
To display your data, you can add different types of blocks depending on what you need:
- Table blocks – to show structured lead lists, deal amounts, or sales tasks
- List or Card blocks – to highlight things like prospect profiles, case studies, or marketing assets
- Detail View – to show one lead at a time, like a comprehensive profile view
- Forms – for landing page lead capture
- Charts – to show pipeline value and sales trends
- Calendar blocks – to display upcoming sales calls or follow-up deadlines
If your sales process or marketing design needs change later, it's easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All prospect and sales data is encrypted in transit (TLS) and at rest, and your CRM apps are hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see and do what in your CRM. You can set up role-based permissions, manage sales users directly within your data source, set visibility rules for sensitive deal data, and apply global restrictions to protect information across your entire CRM.
For apps using Softr Databases, your data is stored in Softr's secure environment, with all data hosted in Europe (Germany) and SOC 2 Type II compliance. For apps connected to external data sources like HubSpot or SQL, Softr doesn't store your data—it just displays it in real time based on your access settings. Softr also follows industry best practices for authentication and platform monitoring to keep your CRM information safe.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile, custom code that is hard to maintain or secure—Softr builds your CRM with landing pages on top of a stable, business-grade foundation.
We handle the "boring 80%" (like lead authentication, secure landing page hosting, and granular sales permissions) natively, so you don't have to. This solves the "Day Two" problem of AI: you get the speed of instant lead-gen page generation without the headache of managing raw, unreliable code. Your CRM is secure, scalable, and ready for your sales reps and incoming leads to use from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile code, or traditional no-code tools that require manual configuration of every CRM element, Softr's AI Co-Builder creates CRM apps on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your sales database, landing pages, and lead logic in minutes, then use visual controls for precise editing of your pipeline. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, and permissions) already built-in. It's designed for marketing and sales teams who want to move from a landing page concept to a full CRM on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your CRM with landing pages to the rest of your marketing stack. You can automate tasks using Softr Workflows, such as sending lead notifications, or sync with tools like Stripe for payments and Intercom for customer chat. Softr also supports REST API and webhooks for more advanced sales automations.
Whether you need to send new lead data to an email marketing system, trigger follow-up tasks based on landing page interactions, or display conversion data from other tools, you can build it into your CRM without writing code.
Describe what you need. Softr's AI builds your custom sales tool in minutes without code.