Track leads, manage creative briefs, and monitor payments in an AI-powered CRM for advertising agencies you adapt to fit your agency.




Customize a CRM for advertising agencies that looks sleek out of the box. Add only the features you need, and iterate as agency workflows evolve.






Connect spreadsheets, CRMs, and project trackers with real-time sync—or manage everything in Softr Databases. One source of truth for your agency's workflows.
Give each account manager and creative the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support needed.
Give creatives and account managers tailored access and dashboards, so each role sees just the briefs and leads they need.
Give creatives and account managers tailored access and dashboards, so each role sees just the briefs and leads they need.
Streamline your processes with Softr Workflows. Trigger native automations for lead follow-ups or creative brief approvals to keep operations smooth.
Access and update your agency CRM on the go. All apps are mobile-ready out of the box, perfect for client meetings and pitches.
Use Google, email, or SSO logins to give your agency team fast, secure access—no IT tickets or complex setups needed.
Keep sensitive client and campaign data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your tool.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your CRM for advertising agencies in minutes with AI—no manual setup or complex configuration needed.

Add features like campaign dashboards, brief generation, or invoicing as your agency grows—no rebuild needed.

Start with a CRM, then add client portals, dashboards, or internal forms—all in one place, with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A CRM for advertising agencies is a secure space where your account managers, creative teams, or clients can log in to access information like campaign updates, creative assets, project briefs, and media buying timelines. It keeps all account communication in one central location, eliminating the need for fragmented emails or messy spreadsheets. This makes it easier to stay organized and provide a high-touch experience for every brand you represent.
Softr is the first AI-native platform for building business software. It makes it easy to build a CRM for advertising agencies that fits the way your agency manages its pipeline and client relationships. You can describe your specific requirements—like tracking ad spend, managing talent rosters, or monitoring production stages—to the AI Co-Builder to instantly generate your database, pages, and logic, all pre-connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, or you can connect external tools like Airtable, Google Sheets, HubSpot, or Notion. You have full control to adjust the layout visually, dictate granular access levels for different account tiers, and brand the interface to match your agency’s aesthetic. It's quick to get up and running, simple to update as your service offerings evolve, and flexible enough to scale from a boutique shop to a full-service agency.
You can include a wide range of features in your CRM for advertising agencies, depending on your unique creative and operational workflows. A great CRM app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let account executives query their client data conversationally, or set up Database AI Agents to summarize campaign performance reports or conduct competitive market research.
- Vibe Coding Blocks – Build custom UI elements—like a dynamic media plan visualizer—using the AI Code block to "vibe code" exactly what your creative team needs.
- Softr Workflows – Build native automations (like an automatic Slack alert when a proposal is signed) that trigger notifications or sync data whenever a lead status is updated.
- User Portals & Logins – Securely manage access so each client brand only sees their specific campaign assets and budget reports.
- Forms & Data Collection – Capture new project briefs or creative feedback with custom forms, high-resolution file uploads, and conditional logic.
- Dashboards & Charts – Visualize your agency’s KPI performance and billable hours with real-time charts and summaries.
- Lists & Advanced Filtering – Display and manage your client roster with searchable tables, kanban boards for production stages, and detailed client profile views.
Everything is built using Softr's drag-and-drop blocks without writing code. If you need something specialized, use the Vibe Coding block to generate a tailored component with AI.
Vibe coding is all about moving fast and using AI to build exactly what your agency requires. You can "vibe code" a CRM for advertising agencies in Softr by simply describing your requirements—such as "I need a database for tracking influencers and an approval dashboard for creative reviews"—to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like authentication, media storage logic, and security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code. You describe it, Softr builds it, and it’s ready for your account teams and clients instantly.
Yes. You can manage multiple client accounts or internal departments within a single CRM for advertising agencies. Each user only sees the specific campaigns and contact data assigned to them, based on their secure login and role. This is essential for agencies that need to maintain strict confidentiality between competing brands while allowing leadership to oversee all active accounts.
Yes, you can. You don't need to bring your existing lead lists or contact logs from elsewhere to start building with Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with your CRM for advertising agencies.
But if you already have client data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, or SQL, you can connect those too. You can also use the REST API connector to bring in data from media buying platforms. Either way, you have full control over how your agency's data is structured and displayed.
Softr Databases is the recommended native data source for your CRM for advertising agencies. It is built explicitly for business apps, offering high performance, instant automation triggers, and a lightning-fast experience because the information is native to the platform.
If you already have your agency data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same app—so your CRM could pull in creative files from Softr Databases and billing information from HubSpot simultaneously. Most sources support real-time, two-way sync to keep your agency's records updated automatically.
Yes, Softr gives you full control over how users experience your CRM for advertising agencies. You can customize the layout, navigation, and creative content to match your shop's brand and workflow. Each project page or data block can be shown or hidden based on who's logged in, so a freelancer only sees their assigned tasks while a client sees only their campaign results.
You can also set up different user roles, such as Account Manager, Creative Director, or External Vendor—and define exactly what each role can view or edit. For example, creative teams can update project status, while the finance team can manage agency invoices. You can also create personalized dashboards by filtering data based on the logged-in user.
This level of customization is especially useful when managing multiple brand accounts in the same app. It helps keep the agency experience clean, secure, and tailored to every stakeholder.
Yes, you can fully white-label your CRM for advertising agencies in Softr. You can use your agency's logo, brand colors, custom fonts, and a custom domain to make the CRM feel like a proprietary, high-end tool for your clients. You can also remove all Softr branding, ensuring your clients only see your agency's identity throughout their campaign management experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your CRM for advertising agencies. You can adjust colors, fonts, and spacing to match your agency's style. You can also choose how each page is structured and set visibility rules for different internal teams.
To display your agency data, you can add different types of blocks:
- Table blocks – to show structured lead lists, media plans, or production schedules
- List or Card blocks – to highlight creative creative talent, client logos, or case studies
- Detail View – to show individual brand accounts and their campaign histories
- Forms – for client onboarding or creative brief submission
- Charts – to show campaign ROI and ad spend distribution
- Calendar blocks – to display content calendars or launch deadlines
If your service model or design needs change, it's easy to make updates directly in the visual builder without needing a developer.
Softr is built with security in mind. All your agency’s client data is encrypted in transit (TLS) and at rest, and your apps are hosted on reliable infrastructure. Softr apps give you full control over who can access sensitive campaign information. You can set up role-based permissions, manage users directly within your data source, and apply global restrictions to protect proprietary creative assets across your entire app.
For CRMs using Softr Databases, your data is stored in a secure environment with all data hosted in Europe (Germany) and SOC 2 Type II compliance. For apps connected to external tools like HubSpot or Airtable, Softr doesn't store your records—it just displays them in real time based on your specific access settings. Softr follows industry best practices for platform monitoring to keep your agency's information safe.
It is fully production-ready. Unlike many AI tools that just "vibe code" by generating fragile, custom code that is hard to maintain, Softr builds your CRM for advertising agencies on top of a stable, business-grade foundation.
We handle the "boring 80%" (like user authentication, secure file hosting, and granular permissions) natively so you don't have to. This solves the challenge of AI reliability: you get the speed of instant generation without the headache of managing raw, unreliable code. Your CRM is secure, scalable, and ready for your agency's team and clients to use from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that produce fragile code, or traditional no-code platforms that require weeks of manual configuration, Softr's AI Co-Builder creates your CRM for advertising agencies on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your database, CRM logic, and client portals in minutes, then use visual controls for precise creative editing. You get the speed of AI with the reliability of business-grade infrastructure (user roles, permissions, and hosting) already built-in. It's designed for agency leaders who want to move from a manual process to a custom software solution on day one.
Yes. Softr supports powerful native workflows and a wide range of integrations so you can connect your CRM for advertising agencies to the rest of your agency tech stack. You can automate tasks using Softr Workflows, or sync with tools like Stripe for client billing and Intercom for communication. Softr also supports REST API and webhooks for more advanced data automation.
Whether you need to push lead data to an email marketing system, trigger task creation in a project management tool, or display live social media metrics from other sources, you can build it into your CRM without writing a single line of code.
Describe what you need. Softr's AI builds your agency tool in minutes. No dev needed.