CRM

Build cloud CRM small business, no code required

Manage customer relationships, track sales, and optimize processes with a customizable CRM tailored to your small business needs.

Screenshot of a cloud-based CRM user interface designed for small businesses, featuring navigation menus, customer profiles, activity dashboards, and task management tools.
cloud crm small business mobile ui
Loved by 800,000+ teams around the globe
Data Management

Bring all your customer data together in real time

Connect spreadsheets, CRMs, and support systems with real-time sync—or manage everything in Softr Databases. A single source of truth for your small business.

Explore all data sources
Power

Custom access for small business CRM teams.

Empower your sales and support teams with secure, personalized access to customer data and workflows. Set up user groups and permissions quickly, without IT support.

Advanced permissions

Give sales reps, managers, and other team members tailored access and dashboards so each role sees only what they need.

User groups

Give sales reps, managers, and other team members tailored access and dashboards so each role sees only what they need.

Automations

Connect with tools like Make, Zapier, or N8N to automate follow-ups, lead assignments, and routine CRM tasks.

Works on any device

Access and update your CRM on the go. All apps are mobile-ready out of the box—for your team in the field or office.

Easy, secure logins

Let your team log in easily with Google, email, or SSO for quick, secure access to your CRM—no IT tickets needed.

Security

Keep customer and business data protected. Softr is SOC2 and GDPR compliant with robust access controls.

AI Magic

An AI assistant for your sales team

Let your sales team ask AI about leads, contacts, or deals—answers and insights are instantly available in your CRM workspace.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building cloud crm small business

Easy, fast setup

Set up your small business CRM in minutes with drag-and-drop blocks and ready-to-use templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Easily add contacts, pipelines, or integrations as your customer management needs change.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Manage your CRM, dashboards, and client forms—all in one place, without extra software.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
Read Case Study
“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom CRM for small business in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is a cloud CRM small business portal?
What are the benefits of building a cloud CRM small business portal with Softr?
What types of features can I build into my cloud CRM small business portal?
Do I need to know how to code to build a cloud CRM small business portal in Softr?
Can I manage multiple clients or teams in the same cloud CRM?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr if I don’t already have my data in another tool?
Can I white-label my cloud CRM in Softr, including using my own branding?
Can I customize the design and layout of my cloud CRM?
How secure is my data in Softr apps?
How much does it cost to build a cloud CRM with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

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Build your cloud CRM for small business swiftly

Set up your first CRM effortlessly in under 30 minutes
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