CRM

Build bespoke CRM solutions, no code required

Manage customer relationships and streamline processes with a customizable CRM tailored to fit your business needs and goals.

A modern user interface displaying a customizable CRM dashboard with charts, analytics, and client information panels.
bespoke crm solutions mobile ui
Loved by 800,000+ teams around the globe
Data Management

Unify your client data in real time

Connect spreadsheets, CRMs, and project management tools with real-time sync—or manage everything in Softr Databases. Centralize client and workflow data effectively.

Explore all data sources
Power

Give every client a custom CRM experience.

Deliver a branded CRM portal with personalized dashboards and permissions. Let clients securely manage their leads, contacts, and data with ease.

Easy, secure logins

Your CRM portal is fully responsive. Enable clients to access and update their pipeline or tasks from any device.

Works on any device

Your CRM portal is fully responsive. Enable clients to access and update their pipeline or tasks from any device.

Automations

Connect the CRM with your favorite tools to automate lead capture, follow-ups, and status updates.

User groups

Create separate dashboards for sales reps, managers, or clients—each sees only the CRM data relevant to them.

Advanced permissions

Control who can access, edit, or delete contacts or deals. Adjust permissions for each group or individual.

Security

Protect CRM records and client information. Softr is SOC2 and GDPR compliant to ensure data safety.

AI Magic

An AI assistant for your sales

Let your team ask AI about deals, leads, or contacts—answers and insights are built right into your CRM for instant access.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building bespoke crm solutions

Easy, fast setup

Launch your bespoke CRM in minutes with simple drag-and-drop and customizable templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Easily adapt your CRM workflows and features as your team’s client management needs change.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Manage contacts, deals, and reports in one CRM—plus add custom portals or tools as you need them.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom CRM in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is a bespoke CRM solution?
What are the benefits of building a bespoke CRM solution with Softr?
What types of features can I build into my bespoke CRM solution?
Do I need to know how to code to build a bespoke CRM solution in Softr?
Can I manage multiple clients or teams in the same bespoke CRM solution?
Which data sources does Softr support for bespoke CRM solutions?
Can I customize the user experience and permissions in my bespoke CRM solution?
Can I use Softr for my bespoke CRM solution if I don’t already have my data in another tool?
Can I white-label my bespoke CRM solution in Softr, including using my own branding?
Can I customize the design and layout of my bespoke CRM solution?
How secure is my data in Softr apps?
How much does it cost to build a bespoke CRM solution with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

Related use cases

Build your bespoke CRM solutions with ease

Set up your first CRM quickly—no coding required
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