CRM

Build your own auto CRM, no code required

Manage leads, track vehicle inventory, and book service appointments in an AI-powered auto CRM built with AI to fit your dealership.

Screenshot of an auto CRM interface displaying a searchable vehicle inventory list, lead status pipeline charts, customer contact details, and navigation for service scheduling.
auto crm mobile ui
Loved by 1 million+ teams around the globe
Data Management

Bring all your dealership data together

Connect lead spreadsheets, vehicle inventory, and booking systems with real-time sync—or manage everything in Softr Databases. Create one source of truth for your business.

Explore all data sources
Power

Custom access for every team. Built-in security.

Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.

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Advanced permissions

Give different team members tailored access and dashboards, so sales reps see leads while mechanics see service schedules.

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User groups

Give different team members tailored access and dashboards, so sales reps see leads while mechanics see service schedules.

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Automations

Streamline your internal processes with Softr Workflows. Trigger native lead follow-ups or inventory alerts based on team actions to keep your dealership running smoothly.

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Works on any device

Access and update your auto CRM on the lot or on the go. All apps are mobile-ready out of the box so you can log leads from anywhere.

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Easy, secure logins

Use Google, email, or SSO logins to give your team fast, secure access to customer data—no IT tickets needed.

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Security

Keep sensitive customer and deal data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your tool.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building auto crm

Easy, fast setup

Build your auto CRM in minutes with AI. No dev time or complex configuration needed—just describe your workflow.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add features like inventory tracking or service scheduling as your dealership grows, without starting from scratch.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with an auto CRM, then add customer portals, dashboards, or repair shop tools—all in one place.

How it works

Generate a fully custom auto CRM with AI in minutes

Co-build with AI

Simply describe what you need. Let Softr handle everything - Interface, database, workflows.

Iterate with AI or visually

Control most critical parts of your app yourself - roles, permissions, security.

Ship the same day

Invite team members or external clients and partners right away. No developer handover.

Customer Love

The go-to platform for business operations

Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.

Frequently asked questions

What is an auto CRM?
What are the benefits of building an auto CRM with Softr?
What types of features can I build into my auto CRM?
How can I "vibe code" an auto CRM with Softr?
Can I manage multiple car dealerships or sales teams in the same auto CRM?
Can I use Softr if I don't already have my vehicle data in another tool?
Which data sources does Softr support for an auto CRM?
Can I customize the sales team experience and permissions?
Can I white-label my auto CRM in Softr, including using my own branding?
Can I customize the design and layout of my auto CRM?
How secure is my customer data in Softr auto CRM apps?
Is the AI-generated auto CRM production-ready or just a prototype?
How is Softr different from other automotive no-code tools?
Can I automate automotive workflows and integrate with other tools?

Related use cases

Build your auto CRM. No code needed.

Describe what you need. Softr's AI builds it in minutes. Launch and customize your auto CRM without code.