Monitor campaign metrics, optimize strategies, and improve ROI with a flexible tracker tailored to your marketing team's needs.


Build an ad campaign performance tracker that fits your team's workflow. Add only the views you need now, and adapt as your needs change.
Connect spreadsheets, analytics tools, and ad platforms with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your campaigns.
Empower your marketing and analytics teams with secure access to up-to-date ad campaign dashboards. Set up tailored logins and permissions for each role—no IT help required.
Give marketers, analysts, or managers custom dashboards so each user sees only the campaigns and data they need.
Give marketers, analysts, or managers custom dashboards so each user sees only the campaigns and data they need.
Connect with tools like Make, Zapier, or N8N to automate report sharing and performance alerts.
View and update your campaign metrics on any device. Dashboards are mobile-ready out of the box.
Enable secure logins via Google, email, or SSO—giving your team fast access to dashboards without IT tickets.
Protect sensitive campaign data with SOC2 and GDPR compliance, plus detailed access controls at every level.
Marketers can ask AI about campaign results or trends and get instant insights, directly inside your performance dashboard.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your ad campaign performance tracker in minutes with ready-made dashboard templates.
Add new metrics, reports, or integrations as your campaign tracking needs evolve—no rebuild needed.
Track ads, monitor KPIs, and share reports—all in one dashboard, without extra tools or logins.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












An ad campaign performance tracker is a secure platform where you and your team can log in to monitor and analyze key metrics from your marketing campaigns. It centralizes all your campaign data—like impressions, clicks, conversions, and spend—so you don’t have to juggle multiple spreadsheets or dashboards. This makes it much easier to stay on top of your advertising efforts and quickly identify what’s driving results.
Softr makes it simple to build an ad campaign performance tracker tailored to your workflow. You can connect your existing data sources—such as Airtable, HubSpot, Notion, or even direct integrations with your ad platforms—and set up a portal where your team can log in, view campaign updates, analyze performance, and generate reports, all from one place.
You don’t need to code anything. With Softr, you can start with a template or build your tracker from scratch, customize dashboards, set permissions, and brand everything to match your organization. It’s fast to launch, easy to update, and flexible enough to grow alongside your marketing needs.
You can add a wide variety of features to your ad campaign performance tracker, depending on how your team works. Some of the most useful include:
\- User logins – so each team member or stakeholder can access their own dashboards
\- Custom dashboards – to display campaign metrics, performance summaries, and ROI insights
\- Forms – for submitting new campaign requests or updating campaign details
\- File sharing – so your team can upload and download creative assets or reports
\- Search and filters – to quickly find specific campaigns or performance periods
\- Tables, lists, and detail views – to track campaign status, budgets, or channel breakdowns
\- Comments or status updates – to keep all campaign communication in one place
\- Charts – to visualize trends in clicks, conversions, or spend
\- Calendar view – for tracking campaign launch dates and milestones
\- Permissions and roles – so each user only sees the data relevant to them
All of these features are created using Softr’s drag-and-drop interface, so you can adjust your tracker as your needs evolve—no coding necessary.
No coding is required. You can build your ad campaign performance tracker entirely with Softr’s visual editor. Everything—from dashboards to user permissions—can be set up and customized without writing any code at all.
Yes. You can manage multiple clients or teams within a single ad campaign performance tracker. Each user only sees the campaign data and reports assigned to them, based on their login and role. This setup is especially useful for agencies or marketing teams running campaigns for several clients or departments in one place.
Softr supports a wide range of data sources for your ad campaign performance tracker. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also pull in data from other marketing tools or platforms using the REST API.
You’re not limited to just one source. You can combine data from multiple platforms within the same tracker, making it easy to show campaign results from different channels side by side. Most sources offer real-time, two-way sync, so your tracker’s data is always up to date.
Yes, Softr gives you full control over how users interact with your ad campaign performance tracker. You can tailor the layout, navigation, and content to match your team’s workflow or agency branding. Each page or block can be shown or hidden based on the user’s role, so every client or team member sees only the campaign data relevant to them.
You can also set up custom user roles, such as client, campaign manager, or analyst, and define what each can view or edit. For example, clients can access their own campaign performance dashboards, while campaign managers have access to all accounts. You can further personalize views by filtering data based on the logged-in user.
This level of customization is especially helpful for managing multiple ad campaigns and stakeholders in one place, keeping everything organized, secure, and tailored to each user.
Yes, you can. You don’t need to have your ad campaign data stored elsewhere to start building your performance tracker with Softr. If you’re starting from scratch, you can use Softr Databases, which are built right in and integrate seamlessly with your tracker setup.
If you do have existing campaign data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to import data from other sources. This gives you flexibility over how your campaign performance data is organized and displayed.
Yes, you can fully white-label your ad campaign performance tracker in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the tracker look and feel like part of your agency or team's existing workflow. You can also remove all Softr branding, so users only see your company’s identity at every touchpoint.
Yes, you can. Softr provides you with a lot of flexibility to control the design and layout of your ad campaign performance tracker. You can adjust colors, fonts, spacing, and page structure to match your brand or your clients’ preferences. You can arrange the dashboard to highlight the most important campaign metrics, choose which blocks to show where, and set up customized views for different stakeholders.
To visualize your campaign data, you can use a variety of blocks:
\- Table blocks – to display campaign performance metrics, spending breakdowns, or channel comparisons
\- List or Card blocks – to feature key campaigns, ad groups, or creative assets
\- Detail View – to dive into performance for a specific campaign or ad
\- Forms – to collect feedback or campaign requests
\- Charts – to showcase trends, performance over time, or ROI
\- Calendar blocks – to map out campaign schedules or deadlines
If you need to make updates, you can easily adjust the layout and content in Softr’s visual builder anytime.
Softr is designed with security in mind. All your ad campaign data is encrypted in transit (TLS) and at rest, and your trackers are hosted on secure, reliable infrastructure. Softr allows you to control exactly who can access your performance tracker by setting up role-based permissions and user management directly from your connected data source. You can also configure visibility rules and global restrictions to keep your campaign data protected.
If you're pulling data in from sources like Airtable, Notion, or SQL, Softr doesn't store your data—it simply displays it in real time based on your permissions. You always stay in control of who can view or update your campaign analytics.
Softr also follows industry standards for authentication, access control, and ongoing platform monitoring to keep your information safe.
You can get started for free. Softr’s Free plan allows you to publish one ad campaign performance tracker with up to 10 users and 2 user groups, and it supports all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your tracker needs to support more users or advanced features, you can explore Softr’s paid plans to find the best fit for your team or agency.
Softr makes it easy to build fully functional, user-facing solutions like ad campaign performance trackers, dashboards, and internal reporting tools without coding. What sets it apart is how quickly you can go from concept to a working tracker, and how seamlessly it connects with your existing campaign data.
Unlike some no-code tools that focus on mobile apps (like Glide) or are geared more toward developers (like Retool), Softr is designed for marketing teams, agencies, or managers who want full control over layout, user experience, and access controls. You can work with real-time data from sources like Airtable, Google Sheets, Softr Databases, or SQL, and build a branded, secure tracker that stakeholders can log into.
Everything is visual, from drag-and-drop content blocks to user permissions. And since Softr includes user roles, forms, conditional logic, and API support by default, you don’t need to stitch together multiple tools to get a polished result.
Yes. Softr offers a wide range of integrations that let you connect your ad campaign performance tracker to the rest of your marketing stack. You can sync with tools like Zapier, Make, and N8N to automate reporting, notifications, or data updates. You can also use webhooks and REST API support for more advanced workflows.
Whether you need to push campaign results to another system, trigger alerts based on performance changes, or pull in data from other tools, you can set it up in your tracker—no coding required.