Airtable is a spreadsheet-database hybrid designed to help users organize their business more efficiently.

Source: Airtable

Pros

Dynamic, visually engaging design
Lots of different ways to view your dashboard including grids, calendars, and Kanban boards
A wide variety of complex fields like file attachments, buttons, formulas, rankings, and linked records
Powerful automation to free up hours of your time
Platform flexibility lends itself to a wider range of use cases than competitors
Ready-to-use templates that are perfect for those just starting out
Free plan & relatively affordable paid plans
Huge ecosystem of Airtable integrations and complementary tools due to their API
Collaboration features like mentions, collaborator fields, and personal views make it great for remote teams
Lots great educational resources like guides and webinars

Cons

The learning curve is steep when you’re getting started
Limited and clunky functionality on mobile devices
Pricing plans can get expensive if you want advanced features for multiple workspaces
Free plan has pretty limited features
Some API shortcomings that need to be fixed

Pricing

Airtable has a free plan that’s perfect for individual entrepreneurs and small teams to get started with. It includes unlimited bases and up to five creators or editors.

Once you’re ready to upgrade, you’ve got three paid plans to choose from:

Plus plan: $12 per seat per month
Pro plan: $24 per seat per month
Enterprise plan: By request

Once you’re using Airtable as your collaboration tool, you can supercharge it by connecting Softr for free. Then, you’ll be able to create beautiful sites and web apps out of your databases (no coding required).

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