What are the 3 types of marketplace?
When grouped by their target audience, eCommerce marketplaces fall into the following 3 categories:
1. B2B: Business to Business
2. B2C: Business to Consumer
3. P2P or C2C: Peer to Peer or Consumer to Consumer.
What are examples for various types of service marketplaces? What features should an online services marketplace have?
The top 10 online services marketplace features include:
- Resource directories
- Payment integrations
- User authentication
- Public access to marketplace
- Payments and gated content
- Ease of use
- Simple signup process
- Service-provider dashboard
- User groups and visibility rules
What is the difference between a service marketplace and a peer-to-peer service marketplace?
A service marketplace is an umbrella term for any kind of marketplace where services are offered and bought. Examples of service marketplaces include Booking.com, Upwork, and VRBO.
A peer-to-peer, or consumer-to-consumer, marketplace, is a type of service or product marketplace. Here, individuals connect to offer and buy products or services from each other, and the pricing depends entirely on the seller, as opposed to on a company or startup. Think: Depop, AirBnB, and Etsy.
What is the difference between a service and a product?
While the two terms can sometimes be confused, the distinction is that products are tangible, while services are intangible. Products can be anything from clothes to cars, while services can range from babysitting and food delivery to transportation.